The California jeweler is renovating its store in Fresno, with plans to show off the new space in December.
Barry Lustig Joins The Gordon Company
He is the company’s new vice president and will work alongside President Ira Bergman.

Pompano Beach, Fla.--Barry Lustig has joined The Gordon Company as its new vice president and will work alongside President Ira Bergman interfacing with the firm’s retail clients.
Lustig comes to The Gordon Company after seven years as a vice president at Jade Trau Inc., the manufacturing and design firm started by his wife, jewelry designer Jade Lustig.
Prior to that, he was Lazare Kaplan International’s North American sales manager for five years and also worked for two years as a salesman for Cora Diamond.
Lustig is a GIA graduate gemologist and a certified gemologist of the American Gem Society.
He has spent the last decade working in jewelry manufacturing and working with upscale retailers nationwide.
In a statement announcing Lustig’s hire, CEO Jeff Gordon said: “We recruited Barry Lustig because we knew his tremendous energy and dedication to helping independent jewelry retailers would be a perfect complement to our team of experts in the field. Lustig will join our president, Ira Bergman, as a key interface to the industry and our upscale retail clients.”
Based in Pompano Beach, Florida, The Gordon Company has more than 100 years of family heritage in the field of inventory management, helping jewelers who are moving, closing a store, retiring or who just want to sell off aged inventory with promotional and liquidation sales.
The Latest

A lifelong practitioner of Pilates, Gabrielle looked to the springs’ tension and suspension when creating this ring, our Piece of the Week.

The deadline to apply is Nov. 13.

Submit your pieces for a chance to win in this year's competition.

The auction house has promoted Remi Guillemin, formerly its head of watches for the Americas and EMEA, to the role.


Zaven Ghanimian discussed the value of human craftsmanship and where the implementation of artificial intelligence does work.

Jewelers of America also revealed the recipients of the Seymour & Evelyn Holtzman Bench Scholarship and its own scholarship programs.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

The British actor, known for his roles in “Twilight” and “The Odyssey,” will star in a campaign for the Master Control Chronometre.

The “Confetti Disco,” “Champagne Cheers,” “Tuxedo,” and “Classic Punk” jewelry collections each capture a distinct spirit of celebration.

Nelson Holdo of Newport Beach pleaded guilty to multiple counts of felony grand theft and writing bad checks and was sentenced Monday.

Cat ladies of the jewelry world, unite. Sandy Lerner’s “significant” collection of cat jewelry and other objects is going up for auction.

The branding references the back-to-back jewelry shows that new parent company Forge will host in Miami's Coconut Grove this November.

The stainless steel Patek Philippe “Calatrava” watch from the 1930s sold for nearly $80,000 at a recent Hansons Cornwall auction.

Engagement rings are important but don’t ignore the customers who are buying jewelry “just because,” Emmanuel Raheb writes.

The veteran luxury packaging executive was appointed to help the company grow its North American business.

Once the property of an Egyptian queen, the necklace was part of a larger exhibition of VCA jewelry at the Museum of Applied Arts (MAK).

The labs’ separate investigations each determined that the East African country is producing copper-bearing tourmaline.

“Chicago Collects: Jewelry in Perspective” at the Oshkosh Public Museum will feature works by Fabergé, Lalique, and Louis Comfort Tiffany.

The “Worn Well” collection is Catbird's take on classic men's jewelry.

This Buddha Mama butterfly is our Piece of the Week honoring the legend, who embraced the beautiful insect as her symbol.

The former De Beers CEO, and perhaps its next owner, will be a featured speaker at the event, slated for Sept. 4-7 in Italy.

The employee-owned jeweler was named a “Best Place to Work” in Maine, New Hampshire, and for women.

The second iteration of the jewelry collection was inspired by the zodiac and the four elements: earth, water, air and fire.

General License 104B supersedes General License 104A, which was set to expire on Sept. 1.

The package, intercepted in Indianapolis, contained fake Cartier, Tiffany & Co., and Van Cleef and Arpels jewelry.

The new location in Costa Mesa, California, marks the brand’s second store in the United States and fourth standalone location worldwide.





















