The pair falsely claimed their jewelry was made by Navajo artists, but it was imported from Vietnam.
What You Might Have Missed: A Super Ad
Stories about Tiffany’s Super Bowl spot and the shake-up at Signet were among the most read stories last week.

New York--These were the most read stories on NationalJeweler.com last week, according to Google Analytics.
1. Shake-Up at Signet: Two Big Retirements, New Roles
North America’s largest jeweler announced the retirement of longtime executives Tryna Kochanek and Ed Hrabak along with the creation of new positions.
2. The 10 Best Jewels from the SAG Awards
Viola Davis and Amy Adams were among the actresses who dazzled on the red carpet at the Screen Actors Guild Awards, held last Sunday in Los Angeles.
3. Tiffany Will Run a Super Bowl Ad This Year
It’s a first for the 179-year-old jeweler and will feature the big game’s halftime performer, Lady Gaga.
4. Making Gold Demand, Price Predictions for 2017
Readers seemingly cannot get enough of gold prognostications for this year, as this story from Jan. 20 is appearing on the most-read list for the second time.
5. Live from Tucson: 9 Gemstone Market Updates
Senior Editor Brecken Branstrator recapped an education session presented by Richard Drucker at AGTA GemFair.
The Latest

Julien’s Auctions is selling the musician’s fine and fashion jewelry alongside her clothing, gold records, and other memorabilia.

Rachel King’s book dives into the history of the pendant believed to have belonged to Henry VIII and his first wife, Katherine of Aragon.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

The company will have deals on precious metals testers as well as the latest in lab-grown diamond detection technology and security.


Gabrielle “Coco” Chanel is a character in the “Coco Game” collection of watches and the queen in its first haute horlogerie chessboard.

The annual list honors rising professionals on the retail and supply sides of the jewelry industry.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Seized in Kentucky, the packages include fake Cartier, Tiffany & Co., Chanel, and Fendi jewelry.

Rodolfo Lopez-Portillo faces 25 years to life in prison after being found guilty in the March 2022 beating death of Arasb Shoughi.

“Jewelry Creators: Dynamic Duos and Generational Gems” highlights the relationships among 22 influential designers, brands, and gem dealers.

The AJS Spring 2027 show will be held in Savannah, Georgia, with future shows taking place in other Southeast cities.

Flower motifs are the jewelry trend blooming amongst the new collections that debuted this spring.

The “Devil” drop earrings, our Piece of the Week, are part of designer Edina Kiss’ new namesake jewelry line that she will show at Couture.

The alert states that burglary crews are targeting jewelry businesses and details how jewelers and refineries can protect themselves.

The “watchmaker of shapes” debuted the reworked version of the vintage sports car-inspired timepiece at Watches & Wonders.

As demand for jewelry retail coaching grows, the company has established a dedicated business coaching leadership team.

The “Mountings 2026-2027” catalog showcases Stuller’s largest and most diverse assortment to date with more than 400 new mounting styles.

Sally Morrison and Mark Klein discuss De Beers’ first beacon in 16 years and the mistake the industry made with lab-grown diamonds.

McKenzie spent 45 years with Spark Creations and is remembered for being kind, dedicated, and hardworking.

Rolex focused exclusively on the Oyster Perpetual this year, as the model is celebrating its 100th anniversary.

The luxury giant discussed the Middle East conflict and its transformation plans, hinting at a stronger jewelry presence in North America.

Kalpesh Jhaveri was re-elected as president for a third year.

“Diamond Divas,” a social media reality series by Shahla Karimi Jewelry, is nominated in the “Best Social: Fashion & Beauty” category.

The campaign seeks to reignite desire for natural diamond engagement rings by highlighting the “distinct character” of warm-toned diamonds.

Plus, how Saks Global’s bankruptcy affected the luxury giant’s first quarter.

Presented by Mason-Kay Jade, the summit, in its second year, will again be held during the Monterey Bay Jade Festival.




















