Supplier BulletinAug 13, 2026
Your Piece Could Be the One Editors Talk AboutSponsored by American Gem Trade Association
Events & AwardsApr 19, 2016
Market Roundup: What Buyers Wanted in Chicago
Based on the activity at the April Smart Show, many retailers still are shopping for price-point jewelry, especially when it comes to diamond fashion.
At the recent Smart Show in Chicago, Michael Bungert of Uneek Jewelry said that the company’s Lace band collection, which is lighter and crafted in 14-karat gold, was a top seller. Pictured here is the company’s “Branscombe” open lace diamond band in 14-karat white gold.
Chicago--Based on the activity at the April Smart Show, many retailers still are shopping for price-point driven jewelry, especially when it comes to diamond fashion pieces.
The show opened Saturday in Chicago for education sessions, with buying activity kicking off on the show floor Sunday and ending Tuesday.
A number of exhibitors reiterated a sentiment that has been a theme at jewelry trade shows as of late--that retailers are buying price-point jewelry.
Michael Bungert of Uneek Jewelry said many retailers were looking for “price-point fashion jewelry,” especially fashion-forward diamond jewelry that’s geometric in shape or form, in the $500 to $2,500 range at retail.
The brand’s “Lace” collection, launched in Las Vegas last year and featuring openwork filigree and scattered accent diamonds, is “one of the hottest collections” that the company has debuted, he added.
“It’s feminine. It’s frilly. And we deliberately made it lighter in (metal) weight and lighter in diamond weight,” to keep the prices down, Bungert said. He also said they are finding that the collection has appeal outside the bridal market, with many of the rings selling as right-hand rings.
Uneek also launched its stackable rings without any diamonds and those too have been doing well for the company. Those pieces were launched in response to market demand, and without the diamonds in them, they too became price-point pieces, Bungert said.
When it comes to stone shapes, rounds still reign, with ovals increasing in popularity. Bungert said that of all the fancy cuts, ovals are “by far creating the most excitement.”
RELATED CONTENT: 6 Takeaways on the Current Bridal Market
For Alan Nacht of Bernard Nacht and Co., the popularity of bridal was nothing new, and the buyers at the Smart Show that came to the booth still were looking at estate and vintage bridal, especially pieces with intricate designs and details such as filigree and milgrain, Nacht told National Jeweler.
Buyers were shopping for bridal on the lower end of the price spectrum, generally picking up pieces in the range of $1,250 to $2,500 at wholesale.
Additionally, Nacht said they had been doing well with color at the show, especially with yellow sapphires and some peridot, in more traditional, classic ring styles.
At Frederic Duclos, Karen Duclos said that rose gold still is doing very well for them, especially when mixed with other metals, as well as the brand’s newest, updated
Editors' Picks
Sponsored by
sterling silver pieces that mimic a wire wrapping look because it’s “fresh” and updated, she said.
“Stores generally want to do some two-tone and some all-silver selections,” she said. “They rarely want to take all of one or the other.”
The fact that most of the pieces from Frederic Duclos retail for less than $500 allows jewelers to look more for the styles they want than to focus on price, Duclos said.
World Trade Jewelers, meanwhile, launched new additions to its Svelte collection to continue offering price-point fashion jewelry for buyers, with its slim open lines and wearable shapes. Styles like bar necklaces and ear climbers were doing well at the show.
The company also has launched a new line of jewelry featuring diamond clusters designed to look like bigger stones and offering a bigger look than the traditional Svelte pieces. While Svelte will remain its core line, Adriene Pernice said, these new pieces with a bigger look have been very well received so far.
Over at the Eva Stone booth, meanwhile, Rafael Szyszko said that they are very happy with how their first Smart Show had been going as of Monday afternoon.
When it came to what had been hot at the booth so far, Szyszko said that many buyers were really liking their pieces with rough diamonds, as well as the brand’s textured, structural rings.
“Stores generally want to do some two-tone and some all-silver selections,” she said. “They rarely want to take all of one or the other.”
The fact that most of the pieces from Frederic Duclos retail for less than $500 allows jewelers to look more for the styles they want than to focus on price, Duclos said.
World Trade Jewelers, meanwhile, launched new additions to its Svelte collection to continue offering price-point fashion jewelry for buyers, with its slim open lines and wearable shapes. Styles like bar necklaces and ear climbers were doing well at the show.
The company also has launched a new line of jewelry featuring diamond clusters designed to look like bigger stones and offering a bigger look than the traditional Svelte pieces. While Svelte will remain its core line, Adriene Pernice said, these new pieces with a bigger look have been very well received so far.
Over at the Eva Stone booth, meanwhile, Rafael Szyszko said that they are very happy with how their first Smart Show had been going as of Monday afternoon.
When it came to what had been hot at the booth so far, Szyszko said that many buyers were really liking their pieces with rough diamonds, as well as the brand’s textured, structural rings.
More on Events & Awards
The Latest
FinancialsAug 13, 2026
Pandora’s ‘Talisman’ Collection Shines, Lab-Grown Diamond Sales FallIn the United States, second-quarter sales were flat amid soft consumer sentiment and lower in-store traffic.
AuctionsAug 13, 2026
This Gold Cadbury ‘Conundrum’ Egg Set a World Auction RecordThe 22-karat gold egg, sold at Batemans Auctioneers in the U.K., was part of a 1980s treasure hunt ad campaign for Cadbury Creme Eggs.
Brought to you by
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsRetailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.
SourcingAug 13, 2026
2,488-Carat Diamond, Largest Found in Botswana, Has a New Owner Lucara Diamond Corp., which recovered the “Motswedi” diamond from the Karowe mine, sold the stone for an undisclosed amount.
Weekly QuizAug 07, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CollectionsAug 13, 2026
John Hardy Infuses ‘Icon,’ ‘Heishi’ Collections with ColorThe expanded collections now feature hand-cut gemstones like topaz, tanzanite, chrysoprase, chalcedony, smoky quartz, and fire opal.
Lab-GrownAug 13, 2026
Jean Dousset Opens Third StoreThe lab-grown diamond jewelry brand’s newest boutique is in Westfield Valley Fair in Santa Clara, California.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
SourcingAug 12, 2026
Eshed-Gemstar on the Painstaking Process of Cutting ‘The Legacy Emerald’The gemstone supplier and manufacturer acquired the remarkable 104-gram Zambian emerald at Gemfields’ auction in May.
CrimeAug 12, 2026
Elderly NYC Woman Targeted in Jewelry Swap SchemeTwo suspects offered to trade the woman a “winning” lottery ticket for her jewelry.
SourcingAug 12, 2026
Another Diamond Mine Poised to CloseFinsch has been in business rescue since May, and owner Petra Diamonds said it sees no viable path forward for the mine.
CrimeAug 12, 2026
Jewelry Store Employee Gets 20 Years to Life in Choking Death of BossMichel Patrick DeSalles was sentenced after pleading guilty to the 2017 murder of Omid Gholian, who owned a jewelry store in Manhattan.
MajorsAug 12, 2026
Frederick Goldman Names New SVP of SalesLongtime industry executive Beth Miller has taken on the role.
AuctionsAug 11, 2026
Verdura Unicorn Brooch With Royal Connection Up for Auction The brooch was owned by Virginia Fortune Ryan Ogilvy, who served as a lady of the bedchamber to Queen Elizabeth II for nearly 50 years.
MajorsAug 11, 2026
Signet Jewelers Selects Mattel Exec to Lead Zales, BanterJamie Cygielman will take on the role on Aug. 24.
IndependentsAug 11, 2026
Polly’s Fine Jewelry Co-Owner Richard Moore Dies at 69Moore, Polly’s husband, is remembered as a family man with an easygoing spirit and a love for sports and the outdoors.
ColumnistsAug 11, 2026
Creative Connecting: How to Sell Colored Gemstones to Gen ZDuvall O’Steen and Jen Cullen Williams share the best ways to display, present, and explain colored gemstones to younger customers.
TechnologyAug 10, 2026
Colorado Jeweler Launches Customization Tool He Built HimselfHonest Hands Ring Co. Founder Benjamin Bosworth shared his thoughts on jewelry technology and why AI can never replace the human element.
MajorsAug 10, 2026
QVC Exits Chapter 11 Bankruptcy, Names New Interim CEOQVC Group President and CEO David Rawlinson is temporarily being replaced by a familiar face, former QVC CEO Mike George.
CollectionsAug 10, 2026
State Property Puts a Ripple in the ‘The Voyager’ CollectionThe brand also added two one-of-a-kind brown diamond pieces to the “Sanssouci” series of its “Gardens” collection.
MajorsAug 10, 2026
And IJO’s 2026 Vendor of the Year Is … Ostbye took home top vendor honors at the Independent Jewelers Organization’s show, held last month in Kentucky.
Supplier BulletinAug 07, 2026
Why More Jewelry Retailers Are Hosting Turnkey Estate Buying EventsSponsored by Stratus Estate Buyers
MajorsAug 07, 2026
Retail Veteran Pam Cloud Appointed President of Blue NileCloud, who will officially join Blue Nile on Monday, spent 26 years at Tiffany & Co. and founded jewelry brand Roseate.
MajorsAug 07, 2026
Pandora Appoints Paulo Garcia as New CFO Garcia will take over from the company’s current CFO, Anders Boyer, who is retiring at the end of November.
MajorsAug 07, 2026
Etsy to Lay Off 12% of WorkforceEtsy CEO Kruti Patel Goyal explained why the company is letting go more than 200 employees as its performance improves.
TrendsAug 07, 2026
Look Ahead with Syna’s Binoculars PendantThe “Star Gazer” pendant, our Piece of the Week, is Syna’s tribute to curiosity and the discovery of something new.
CrimeAug 06, 2026
Lalique Museum to Remain Closed Following $5M HeistMuseum officials are looking to the public to help cover the “exceptional” costs involved in recovering from the July 5 smash-and-grab.
