Events & AwardsApr 21, 2025
Jewelers of Louisiana, Mississippi Jewelers Association to Co-Host ConventionEvents & AwardsApr 30, 2025
Instore Show Debuts New Name, Look, and Focus
Now called The Instore Jewelry Show, it will include holiday-focused education, interactive workshops, and a window display contest.
The 2025 Instore Jewelry Show is slated for Sept. 28-29 in Rosemont, Illinois.
Montclair, N.J.—The Instore Show has rebranded with a new logo and a holiday-focused repositioning as The Instore Jewelry Show.
The 2025 show, which will still take place at the Donald E. Stephens Convention Center in Rosemont, Illinois, is scheduled for Sept. 28 and 29, with the pre-show conference beginning on Saturday, Sept. 27.
The two-day event will include exhibitors showcasing their collections and holiday specials, two free holiday-focused education programs, interactive workshops, a display contest, and networking opportunities.
“Our September show dates are an ideal time for retailers to stock up on inventory before the busy end-of-year season,” said Matthijs Braakman, publisher of Instore magazine and The Instore Jewelry Show.
“We understand the holiday season is a crucial time for jewelry retailers, so we’ve strategically repositioned our show to be the event they need, all in one place, including popular collections and exclusive holiday lines from our premier exhibitors.”
Related stories will be right here …
The 2025 show, which will still take place at the Donald E. Stephens Convention Center in Rosemont, Illinois, is scheduled for Sept. 28 and 29, with the pre-show conference beginning on Saturday, Sept. 27.
The two-day event will include exhibitors showcasing their collections and holiday specials, two free holiday-focused education programs, interactive workshops, a display contest, and networking opportunities.
“Our September show dates are an ideal time for retailers to stock up on inventory before the busy end-of-year season,” said Matthijs Braakman, publisher of Instore magazine and The Instore Jewelry Show.
“We understand the holiday season is a crucial time for jewelry retailers, so we’ve strategically repositioned our show to be the event they need, all in one place, including popular collections and exclusive holiday lines from our premier exhibitors.”
The programing includes a limited-seating session on “Selling Phenomenal Gemstones” presented by the Gemological Institute of America, a visual merchandising workshop on how retailers can elevate their stores, and two free conference programs covering tips, trends, and fresh ideas to assist retailers in boosting their holiday sales.
There also will be an interactive Holiday Showcase Display Contest where participants must design a holiday-themed jewelry display in 30 minutes.
The show floor will feature a curated selection of exhibitors and an expert-led Social Media Strategy Station where attendees can create engaging content for their holiday marketing.
A networking event will occur each day, with a welcome reception on Saturday and a happy hour on the show floor on Sunday.
A highlight of the show is the invitation-only VIP Buyer Program. It will offer exclusive benefits and show incentives for select eligible retailers.
Eligible jewelry store professionals, including owners, buyers, and managers, can register for a free show badge.
Attendees are encouraged to come to the complimentary pre-show conference as well.
To register for The Instore Jewelry Show, visit its website.
More on Events & Awards
The Latest
AuctionsJun 26, 2026
‘Hogback’ Diamond Ring Finds a New Home A ring set with “hogback” diamonds, an early stone cut dating to around the 16th century, sold for more than $20,000 at a U.K. auction.
CollectionsJun 26, 2026
Strength Is Sharpened Into Beauty in Kris Averi’s ‘Prism Thorn’ RingThe rainbow version of the ring, our Piece of the Week, features angel-cut, octahedral lab-grown sapphires designed to be worn as armor.
MajorsJun 26, 2026
Rembrandt Charms Debuts ‘Charms That Give Back’The new initiative donates a portion of the proceeds from select charms to charitable causes.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
TrendsJun 26, 2026
Bernard James Celebrates Knicks’ Win with RingThe Brooklyn-based jeweler created a limited-edition version of its “Aura” eternity band, set with gemstones in the team’s colors.
Weekly QuizJun 25, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
SourcingJun 25, 2026
ICA Names Brandee Dallow as CEODallow will lead the International Colored Gemstone Association, effective July 6.
EditorsJun 25, 2026
Out & About: How Jewelers Mutual, SCAD Are Tackling the Bench Jeweler ShortageSenior Editor Lenore Fedow headed to Savannah to learn more about the 10-year, $10 million partnership between JM and the art school.
Brought to you by
Building the Future of Jewelry Retail: DCA Expands Education, Leadership Development, and Workforce SolutionsDCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.
CollectionsJun 25, 2026
Mejuri Experiments With SteelIts new capsule jewelry collection features gold-finished stainless steel pieces designed for a maximalist look without a luxury price tag.
SourcingJun 25, 2026
Annie Doresca, Mark Smelzer, Sara Yood Join Gem Legacy BoardThe three industry leaders bring financial, communications, and legal expertise to the nonprofit’s board of directors.
ColumnistsJun 24, 2026
The Revenue Hiding Between Your Counter and Your Online CartJewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.
CollectionsJun 24, 2026
Greenwich St. Jewelers, Jewel Boxing’s Latest Drop Is On-TrendThe fourth collaborative collection from the retailer and jewelry content creator focuses on gemstone charms and strands of colorful beads.
SourcingJun 24, 2026
Columbia Gem House To Offer Alexandrite Melee OnlineThe collection features traceable alexandrite from Brazil in calibrated sizes that is sorted by grade.
MajorsJun 24, 2026
CaratLane Names New Chief Sales OfficerDhaval Raja has been appointed to the role.
CollectionsJun 23, 2026
Francesca Villa Goes ‘On the Road’The capsule collection looks to vintage trunk pins that echo the spirit of speed, freedom, and the mythology of the American road trip.
SourcingJun 23, 2026
New Paraíba Tourmaline Source Reportedly Discovered in EthiopiaSSEF issued a notice about the potential new source of the sought-after gemstone, citing “credible reports” from trade sources.
MajorsJun 23, 2026
Etsy Says ‘Shop Other Jeffs’ This Prime DayAs Amazon Prime Day kicks off, Etsy is encouraging shoppers to support small businesses.
Events & AwardsJun 23, 2026
AGA Announces 2026 Scholarship WinnerCole Winward is the recipient of 2026 AGA Gemological Scholarship.
EditorsJun 22, 2026
15 Pieces of Jewelry That Brought Us Joy in Vegas Whether they evoked nostalgia, wonder, or laughter, these jewels put a smile on our faces.
Events & AwardsJun 22, 2026
Plans Announced for New Trade Show in BaselScheduled for April 2027, Basilia will be the first watch and jewelry trade show held in Basel since the collapse of Baselworld in 2020.
Events & AwardsJun 22, 2026
Gem Awards Opens 2027 Nomination PeriodSubmissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.
WatchesJun 22, 2026
Snoopy Inspires New ‘Flying Ace’ Ball WatchThe beloved beagle dons his aviator outfit for the new Engineer Master II Snoopy Flying Ace timepiece.
AuctionsJun 18, 2026
Paraíba Tourmalines Sell for $3.4M at Sotheby'sThe recent high jewelry auction, which also featured the sale of a 10-carat blue diamond, was “a celebration of color.”
CollectionsJun 18, 2026
Michelle Obama Wears Almasika Earrings Symbolizing Feminine PowerShe wore the “Le Cauri Endiamanté” earrings, our Piece of the Week, in the Obamas’ first dual portrait for the Obama Presidential Center.
PodcastsJun 17, 2026
Episode 6: Las Vegas 2026-Trends, Traffic, Broken BathroomsCouture’s Michelle Orman joins Amanda Gizzi and Michelle Graff for this special post-Market Week episode of My Next Question.
GradingJun 17, 2026
SSEF Issues Warning on Refilled EmeraldsThe lab is seeing emeralds with filler added post-testing enter the market, accompanied by reports that indicate little to no treatment.
WatchesJun 17, 2026
Patek Philippe’s ‘Visionary’ Leader Philippe Stern Dies at 88 The third generation of the Stern family to head Patek Philippe, he navigated the “quartz crisis” and preserved the brand’s independence.
