CollectionsJan 27, 2025
Rachel Quinn Embodies Feelings of Falling in Love in New CollectionCollectionsJan 28, 2025
Bliss Lau Celebrates the Intricate Mosaic of Identity in New Collection
The versatile “As We Are” collection features 14 pieces with interlocking designs allowing for 27 different looks worn around the body.
Many pieces throughout Lau’s “As We Are” collection are interchangeable for customization. Seen here are the “Nuance” chain huggie hoops ($2,320) styled with the black jade “Vantage” curios ($2,195).
New York—Bliss Lau, founder and designer of her eponymous brand, has launched her “As We Are” collection.
It is named after the Anaïs Nin quote, “We don’t see things as they are, we see them as we are,” which to Lau meant, “how we approach the world is shaped by our own experiences, emotions, and feelings.”
Lau added, “At the same time, we’re also constantly being perceived by others. So, there’s this duality and tension between our perceptions of ourselves and how others see us, and it’s easy to get stuck there.”
Inspired by this revelation, Lau opted to work with materials she says invite the wearer to embrace the rich complexity of their identity.
The collection features black and lavender Mayan jade from Guatemala, alongside Brazilian emerald, Tasmanian spinel, natural and lab-grown diamonds, 18-karat yellow gold, and platinum.
Jade, a gemstone said to have healing properties and association with ancient wisdom, is a reminder that journeys aren’t linear, explained Lau, but rather an interplay of past, present, and future.
To Lau, jade is a gemstone that is intended to take a full lifecycle with us, and in Mayan culture it represents eternity.
“As part of Chinese culture, I wore jade bracelets as an infant, now as an adult, I wear my black jade ‘Vantage’ curio/pendulum daily,” said Lau.
It is named after the Anaïs Nin quote, “We don’t see things as they are, we see them as we are,” which to Lau meant, “how we approach the world is shaped by our own experiences, emotions, and feelings.”
Lau added, “At the same time, we’re also constantly being perceived by others. So, there’s this duality and tension between our perceptions of ourselves and how others see us, and it’s easy to get stuck there.”
Inspired by this revelation, Lau opted to work with materials she says invite the wearer to embrace the rich complexity of their identity.
The collection features black and lavender Mayan jade from Guatemala, alongside Brazilian emerald, Tasmanian spinel, natural and lab-grown diamonds, 18-karat yellow gold, and platinum.
Jade, a gemstone said to have healing properties and association with ancient wisdom, is a reminder that journeys aren’t linear, explained Lau, but rather an interplay of past, present, and future.
To Lau, jade is a gemstone that is intended to take a full lifecycle with us, and in Mayan culture it represents eternity.
“As part of Chinese culture, I wore jade bracelets as an infant, now as an adult, I wear my black jade ‘Vantage’ curio/pendulum daily,” said Lau.
The “Nuance” hoop huggie earrings ($2,700) in 18-karat yellow gold styled with the “Vantage” curio featuring 3.2 carats of Guatemalan black jade and pavé diamonds ($2,195)
The “Open” necklace in platinum showcasing two kinetic beams of hand-carved Mayan lavender jade totaling 11 carats ($3,800)
The “Vantage” curio ($2,650) with a 3-carat Brazilian emerald and pavé diamonds is a pendant that can be placed on the necklaces or earrings in the “As We Are” collection. Here it is styled on a cable chain.
The “Vantage” ear cuff in 18-karat yellow gold with a 1.25-carat Brazilian cabochon emerald ($1,600)
The “Brevity” bangle made of black Nephrite jade and 18-karat yellow gold ($8,000)
The “Nuance” chain huggie earrings in 18-karat yellow gold ($2,320)
The “Open” necklace with 12.85 carats of Guatemalan black jade set in 18-karat yellow gold ($2,490)
The “Brevity” pendant in 18-karat yellow gold with Mayan lavender jade and pavé lab-grown diamonds ($2,840)
Just as she did in her past collections, Lau started As We Are with a question.
This time, she looked to her love of modern dance when considering how to create movement in a collection of jewelry.
Throughout this collection, there are 14 pieces, but they can be interchanged to create about 27 different looks.
Lau started developing the idea of interlocking designs to create movement with her “Kaleidoscope” ring.
The piece has been foundational to her design style, with one ring comprised of four moveable parts that the wearer can change each day, multiplying their jewelry wardrobe.
For the As We Are collection, she took this idea and translated it to pieces that can move around the body.
There are jade curios and pendants that can elevate a pair of hoops or be added onto a necklace.
“For me, it’s all about movement and play. I’ll wear the ‘Nuance’ earrings with one black jade ‘Brevity’ curio hanging from it—I love asymmetry in my style,” said Lau.
“Since I always wear my ‘Halo’ necklace, I can easily move the ‘Brevity’ curio from the earrings to the necklace, if I feel I want to bring focus or energy to my neck.”
The full As We Are collection launched on Jan. 22.
It retails for $1,500 to $6,450, with pieces sold separately and as styled sets.
The complete collection is available in store and on Bliss Lau’s website, with a selection also available on the Marissa Collections website and at Shop No. 3 online and in store.
More on Collections
The Latest
GradingNov 12, 2025
It’s Time: GIA’s Express Holiday Service Is Back GIA is offering next-day services for natural, colorless diamonds submitted to its labs in New York and Carlsbad.
MajorsNov 10, 2025
Jewelers Focus on Love, Joy In 2025 Holiday Campaigns Tiffany & Co., David Yurman, and Pandora have launched holiday campaigns depicting their jewelry as symbols of affection and happiness.
SurveysNov 10, 2025
5 Things Retailers Should Know About Holiday Shoppers This YearThe National Retail Federation is bullish on the holidays, forecasting retail sales to exceed $1 trillion this year.
Brought to you by
Roseco Releases New Full-Line CatalogRoseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.
AuctionsNov 10, 2025
300+ Colored Diamonds Up for Auction at Christie’sLate collector Eddy Elzas assembled “The Rainbow Collection,” which is offered as a single lot and estimated to fetch up to $3 million.
Weekly QuizNov 06, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
EditorsNov 07, 2025
Piece of the Week: An MVP’s Sapphire Tennis Necklace At the 2025 World Series, the Los Angeles Dodgers’ Yoshinobu Yamamoto sported a custom necklace made by California retailer Happy Jewelers.
IndependentsNov 07, 2025
Foundrae’s New Palm Beach Location Is a ‘Golden Solarium’The brand’s seventh location combines Foundrae’s symbolic vocabulary with motifs from Florida’s natural surroundings.
Brought to you by
Jewelers of America Aligns New Mission to Create Meaningful Impact for MembersFrom educational programs, advocacy, and recent MJSA affiliation, Jewelers of America drives progress that elevates businesses of all sizes.
FinancialsNov 07, 2025
Watches of Switzerland’s H1 Sales Up 8%The retailer also shared an update on the impact of tariffs on watch customers.
SourcingNov 06, 2025
Pink Tourmaline Bracelet, Emerald Suite Take Top Spectrum Honors Pink and purple stones were popular in the AGTA’s design competition this year, as were cameos and ocean themes.
IndependentsNov 06, 2025
Greenwich St. Jewelers Hosts Raffle Supporting Food RescueAll proceeds from the G. St x Jewel Boxing raffle will go to City Harvest, which works to end hunger in New York City.
IndependentsNov 06, 2025
Cornell’s Jewelers Names New PresidentCourtney Cornell is part of the third generation to lead the Rochester, New York-based jeweler.
SourcingNov 06, 2025
De Beers’ Production, Sales Increase in Q3 De Beers also announced more changes in its upper ranks ahead of parent company Anglo American’s pending sale of the company.
WatchesNov 05, 2025
Shinola President Steps Down Just as He Starts Former Signet CEO Mark Light will remain president of Shinola until a replacement for Ulrich Wohn is found.
AuctionsNov 05, 2025
Taylor Swift’s Engagement Ring Designer Makes Her Auction DebutKindred Lubeck of Artifex has three rings she designed with Anup Jogani in Sotheby’s upcoming Gem Drop sale.
FinancialsNov 05, 2025
Pandora Posts Modest Q3 Sales Growth Amid ‘Weak’ Consumer Sentiment The company focused on marketing in the third quarter and introduced two new charm collections, “Pandora Talisman” and “Pandora Minis.”
FinancialsNov 05, 2025
Brilliant Earth’s Q3 Sales Climb 10%The jewelry retailer raised its full-year guidance, with CFO Jeff Kuo describing the company as “very well positioned” for the holidays.
Policies & IssuesNov 04, 2025
Supreme Court to Hear Tariffs Case WednesdayAhead of the hearing, two industry organizations co-signed an amicus brief urging the court to declare Trump’s tariffs unlawful.
MajorsNov 04, 2025
Danny Clark to Become Stuller CEO, Succeeding Matt StullerStuller COO Belit Myers will take on the additional role of president, with all changes effective at the start of 2026.
ColumnistsNov 04, 2025
Peter Smith: What Do Birds Have to Do With the Price of Gold? Smith cautions retailers against expending too much energy on things they can’t control, like the rising price of gold.
TrendsNov 04, 2025
Amanda’s Style File: Fall Colors for November BirthdaysCitrine and topaz are birthstones fit for fall as the leaves change color and the holiday season approaches.
IndependentsNov 04, 2025
Weston Jewelers Heads to Fort LauderdaleThe family-owned jeweler will open its fourth store in Florida in late 2027.
CrimeNov 03, 2025
Men Dressed as Construction Workers Burglarize Jeweler’s Home The NYPD is looking for three men who stole a safe and jewelry valued at $3.2 million from the home of a jeweler in Jamaica Hills, Queens.
MajorsNov 03, 2025
Matthew Rosenheim Takes Over as JA Board ChairThe trade organization also announced its executive committee and five new directors.
AuctionsNov 03, 2025
Kashmir Sapphire Ring Tops Christie's Online AuctionThe ring, set with a nearly 17-carat Kashmir cabochon sapphire, sold for $1 million.
TrendsOct 31, 2025
Piece of the Week: A Spinner Fit for ‘Frankenstein’This “Mother Father” spinner necklace from Heavenly Vices Fine Jewelry draws inspiration from Victorian Era jewelry.
CrimeOct 31, 2025
5 More Arrested in Louvre Heist, Jewelry Still Missing The suspects were rounded up in Paris and its suburbs on Wednesday night, but none of the stolen jewels were recovered with them.
