This year’s honorees include a Midwest retailer and two multi-store independents, one in New York and the other in New England.
Viewers Make their Ring Picks for Today’s Wedding
Today show viewers selected a Todd Reed band for him and a Single Stone ring for her for the couple married live on the morning show.

New York--When it comes to Kaitlin and John’s wedding rings, viewers of the Today show have spoken--vintage inspired for her and a very masculine look for him.
Kaitlin Roseman and John West were selected to be married live Thursday on the popular morning program and have the show pay for everything, including their honeymoon.
The catch: They had to let viewers vote on everything, from her dress and hairstyle to the flowers and the favors, to the honeymoon spot (Greece) and their wedding bands.
Viewers had three wedding band sets from which to choose, each based on a bridal trend: rose gold (a matching his-and-hers set from ArtCarved); mix-and-match (a Single Stone rose-cut diamond eternity band and a black jade and sterling silver Todd Reed men’s ring); and colored diamonds (a yellow diamond eternity band for her and a black diamond ring for him, both by Henri Daussi).
The rings were unveiled last Wednesday on Today, in a segment that included an appearance by Jennifer Gandia, co-owner of Greenwich Jewelers in New York City, talking about bridal trends.
On Thursday, before the couple walked down the aisle (or, rather, ran), the winning rings were revealed.
Viewers chose the mix-and-match set, the Single Stone band for her and the Todd Reed ring for him.
Two by London, the engagement ring and wedding band boutique operated by London Jewelers, donated the Single Stone ring from their inventory. It is vintage-inspired platinum eternity band set with 1.85 carats of rose-cut diamonds that retails for $9,000.
The Todd Reed ring came via Greenwich Jewelers.
Gandia said that she and Todd Reed split the cost of the sterling silver and black jade band, and that the brand made it in the groom’s size in just a few days after learning it was the viewer’s choice.
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