Jewelers Mutual Has a Plan to Reduce Jewelry Crime
Its new “Partner for Protection” movement encourages jewelers to stay vigilant and bolster security standards.

“Partner for Protection is a rallying cry, encouraging jewelers to take collective action against crime by staying vigilant in their jewelry communities and holding themselves accountable to higher safety and security standards,” said the company.
Jewelers can pledge to join the movement at no cost via the Partner for Protection website.
Members will have access to a digital toolkit that includes a badge, social graphic, and store signage.
Those who pledge are encouraged to get the message out to their staff, neighborhood, and the jewelry community.
Jewelers Mutual is doing its part by investing in more loss prevention education, brainstorming with security experts, and enhancing its Risk Services portfolio to bring greater security to jewelers, their staff, and stores.
Crimes against U.S. jewelry businesses are on the rise, up 14 percent year-over-year and up 50 percent compared with 2019, as per data compiled by the Jewelers’ Security Alliance and Jewelers Mutual Group.
In California, the number of smash-and-grab robberies of jewelry stores tripled in the first quarter of 2022 compared with the prior year period.
“What we’re seeing are more high-profile, brazen attacks that happen quickly and result in high-dollar losses,” said Mike Alexander, chief operating officer at Jewelers Mutual.
“The threat is real, and it’s affecting the lives and livelihoods of jewelers everywhere. Our industry’s future depends on the actions we take today.”
Jewelers Mutual is encouraging the jewelry industry to rethink crime and its safety measures.
“It’s not if crime will happen at your business, but when,” said Alexander.
For more information, visit the Partner for Protection website.
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