AIGS Launches Grading Report for ‘Santa Maria’ Aquamarine
The Asian Institute of Gemological Sciences aims to set a color standard for the trade name.

The institute has rolled out a color code for the “Santa Maria” label as well as grading reports.
“Santa Maria” originated from the color of aquamarine that came from the Santa Maria de Itabira mine in Minas Gerais, Brazil.
The mine produced aquamarine considered to be among the best in terms of color—a saturated blue—but is now almost depleted.
Some in the trade now refer to stones with such color as “Santa Maria,” regardless of their origin.
To define which stones should receive such a label, AIGS created a “Santa Maria” color code, which defines according to color—hue, saturation, and tone—and even clarity. It does not define by geographic origin.
See: The AIGS “Santa Maria” Report and Color Code
The Institute said its color code applies the name “Santa Maria” to the aquamarine variety of beryl that has blue color and medium saturation without brown or yellow tints.
Those with low saturation, low clarity, and dark tones do not meet the criteria to be called Santa Maria, it added. Neither does aquamarine with low clarity.
For those that do have all the right criteria, AIGS will indicate the stone qualifies as a “Santa Maria” type of aquamarine in its gemstone identification reports.
“The launch of the Santa Maria color code is yet another important initiative after launching our Jedi spinel reports last October,” said Kennedy Ho, Chairman of AIGS.
“Trade names such as pigeon blood and royal blue have been used for centuries by gem traders to describe ideal colors implying value and rarity. Yet these trade names are often ambiguous with definitions varying between buyers and sellers alike. By transforming trade names into an industry standard through reports graded by third-party objectivity, AIGS aims to reduce such ambiguity.”
The Latest

Are arm bands poised to make a comeback? Has red-carpet jewelry become boring? Find out on the second episode of the “My Next Question” podcast.

The Swiss watchmaker is battling declining sales amid a rapid retail expansion, according to a Financial Times report.

The campaign celebrates Giustina Pavanello Rahaminov, the co-founder’s wife and matriarch of the family-owned brand, for her 88th birthday.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

Rachel Bennett, a senior jeweler who has been with Borsheims since 2004, earned the award.


After the Supreme Court struck down the IEEPA tariffs, President Trump imposed a 10 percent tax on almost all imports via a different law.

The industry veteran, who was with The Edge Retail Academy for 14 years, joins her husband at the company he founded in 2022.

With refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.

The vintage signed jewelry retailer chose Miami due to growing client demand in the city and the greater Latin American region.

Former Flight Club executive Jin Lee will bring his experience from the sneaker world to the pre-owned watch marketplace.

Sakamoto, who died in mid-January following a sudden illness, is remembered for his humility and his masterful, architectural designs.

The April event will feature a new VIP shopping day requiring a special ticket.

Bulgari chose the British-Albanian singer-songwriter for her powerful and enduring voice in contemporary culture, the jeweler said.

In a 6-3 ruling, the court said the president exceeded his authority when imposing sweeping tariffs under IEEPA.

Smith encourages salespeople to ask customers questions that elicit the release of oxytocin, the brain’s “feel-good” chemical.

JVC also announced the election of five new board members.

The brooch, our Piece of the Week, shows the chromatic spectrum through a holographic coating on rock crystal.

Raised in an orphanage, Bailey was 18 when she met her husband, Clyde. They opened their North Carolina jewelry store in 1948.

Material Good is celebrating its 10th anniversary as it opens its new store in the Back Bay neighborhood of Boston.

The show will be held March 26-30 at the Miami Beach Convention Center.

The estate of the model, philanthropist, and ex-wife of Johnny Carson has signed statement jewels up for sale at John Moran Auctioneers.

It will lead distribution in North America for Graziella Braccialini's new gold pieces, which it said are 50 percent lighter.

The organization is seeking a new executive director to lead it into its next phase of strategic growth and industry influence.

The nonprofit will present a live, two-hour introductory course on building confidence when selling colored gemstones.

Western wear continues to trend in the Year of the Fire Horse and along with it, horse and horseshoe motifs in jewelry.
![A peridot [left] and sapphires from Tanzania from Anza Gems, a wholesaler that partners with artisanal mining communities in East Africa Anza gems](https://uploads.nationaljeweler.com/uploads/cdd3962e9427ff45f69b31e06baf830d.jpg)
Although the market is robust, tariffs and precious metal prices are impacting the industry, Stuart Robertson and Brecken Branstrator said.

Guthrie, the mother of “Today” show host Savannah Guthrie, was abducted just as the Tucson gem shows were starting.























