Auctions

Marlon Brando’s Rolex from ‘Apocalypse Now’ Up for Auction

AuctionsJul 15, 2019

Marlon Brando’s Rolex from ‘Apocalypse Now’ Up for Auction

Thought to be lost, the watch with a hand engraving from Brando himself will hit the block at Phillips this winter.

20190715_Brando-Rolex-header.jpg
Actor Marlon Brando wore this Rolex GMT-Master Ref. 1675 in Francis Ford Coppola’s “Apocalypse Now” in 1979. The watch will go up for auction at Phillips New York in December.

New York—Another watch from the archive of films featuring Academy Award winner Marlon Brando will be up for auction this winter.

On Dec. 10 the Rolex GMT-Master Ref. 1675 worn by the actor in Francis Ford Coppola’s “Apocalypse Now” will be part of the Phillips New York “Game Changers” sale. The thematic auction is dedicated to watches once owned by people considered game changers in their field.

Released in August 1979, “Apocalypse Now” is seen as one of Coppola’s greatest accomplishments as well as one of Brando’s most iconic performances.

In it, he played the role of Colonel Walter E. Kurtz, a former Green Beret who goes rogue running his own military unit in Cambodia during the Vietnam War.

Brando said he wore the watch, manufactured in 1972, to the set in the Philippines and was told he had to remove it during film because it would stand out.

Brando argued: “If they’re looking at my watch, then I’m not doing my job as an actor.”

He said the filmmakers let him wear the watch, but he decided to remove the bezel, resulting in its unique look.

It also features an engraving on the caseback, “M. Brando,” hand-engraved by Brando himself (pictured below).


In 1995, Brando gave the watch to his daughter, Petra Brando Fischer, as she was getting ready to head to law school at the University of Southern California.  

He reportedly handed her a hand-written letter in which he told her he was proud of her accomplishments, then gave her the Rolex GMT-Master and said, “This watch is like a tank. You can do anything you want to it and it will keep on going. I want you to have it as a reminder of how proud I am of you.”

Brando Fischer gifted the watch to her husband, Russel Fischer, on their wedding day in 2003.

The Rolex GMT-Master ref. 1675 is being offered as she received it—without a bezel and fitted on a rubber strap.

The watch was thought to be lost. Its sale in December marks its first time being shown publicly and offered for sale since Brando acquired it in the early 1970s. 

A company spokesperson said a pre-sale estimate for the watch has yet to be decided; it will be listed in the catalog as “estimate upon request.”

Marlon Brando on the set of “Apocalypse Now” (Photo credit: Mary Ellen Mark)

Phillips said Brando Fischer and her husband would like the public to remember Brando’s contribution to film and his legacy through the sale of the watch.

“Russel and I believe this watch is a piece of movie history that belongs in the hands of a collector who will give it the prominence it deserves,” she said.

A portion of the sale proceeds will assist a charitable foundation the two established, which provides financial support to children who are living with serious hardship due to abuse, neglect, poverty, or disability.

Kruse GWS Auctions set a world record in May when it sold another of Brando’s Rolex watches for nearly $50,000.

Phillips’ “Game Changers” sale Dec. 10 will include collectors’ models from leading watch brands that have “changed the course of watchmaking and watch collecting,” alongside other timepieces notable for their provenance, condition or rarity, like the Jack Nicklaus Rolex Day‐Date announced earlier this year.

Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

Pandora Alexander Lacik and Berta de Pablos-Barbier
MajorsDec 16, 2025
Pandora’s New CEO Will Step Up Early

Berta de Pablos-Barbier will replace Alexander Lacik at the start of January, two months earlier than expected.

The Jewelry Symposium logo
Events & AwardsDec 16, 2025
TJS Now Accepting Scholarship Applications for 2026

Winners will receive free registration and lodging for its fourth annual event in Detroit.

National Jeweler columnists and PR professionals Duvall O’Steen and Jen Cullen Williams
ColumnistsDec 16, 2025
Beyond Unboxing: Creative Reveals to Drive Reach and Engagement

Here are six ideas for making more engaging content for Instagram Reels and TikTok, courtesy of Duvall O’Steen and Jen Cullen Williams.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Tiffany & Co. logo, Anna Martin, CD Peacock logo
Events & AwardsDec 16, 2025
Diamonds Do Good Names 2026 Award Recipients

The honorees include a notable jewelry brand, an industry veteran, and an independent retailer.

Weekly QuizDec 11, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Stock image of gavel
CrimeDec 15, 2025
Men Receive Life Sentences in Home Invasion Murder of Jeweler

Carlos Jose Hernandez and Joshua Zuazo were sentenced to life without the possibility of parole in the 2024 murder of Hussein “Sam” Murray.

Eduard Stefanescu, left, and Sara Yood, right
Policies & IssuesDec 15, 2025
Sara Yood Named Co-Chair of RJC Standards Committee

Yood will serve alongside Eduard Stefanescu, the sustainability manager for C.Hafner, a precious metals refiner in Germany.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

MS Rau Aspen rendering
IndependentsDec 15, 2025
M.S. Rau to Open Store in Aspen

The New Orleans jeweler is also hosting pop-up jewelry boutiques in New York City and Dallas.

David Webb holiday window
MajorsDec 12, 2025
David Webb Reveals Ice-Cold Holiday Window Display

The jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.

Oscar Heyman Yellow Green Sphene and Diamond Ring
CollectionsDec 12, 2025
Piece of the Week: Oscar Heyman’s Sphene Ring

Take luxury gifting to new heights this holiday season with the jeweler’s showstopping 12-carat sphene ring.

IGI Design Contest Graphic
Events & AwardsDec 12, 2025
IGI Jewelry Design Contest Now Accepting Submissions

This year's theme is “Unveiling the Depths of the Ocean.”

Jacquie Aiche Alien Heart Eye Inlay Necklace, Cicada Dragonfly Brooch, Harkness After the Rain Earrings
TrendsDec 11, 2025
Pinterest 2026 Trend Report: Brooches, Bold Gold, Cool Blue

In its annual report, Pinterest noted an increase in searches for brooches, heirloom jewelry, and ‘80s luxury.

GIA new colored stone report
GradingDec 11, 2025
GIA to Offer Origin Determination for 3 More Gemstones

Starting Jan. 1, customers can request the service for opal, peridot, and demantoid garnet.

Day’s Jewelers Salem New Hampshire store exterior
IndependentsDec 11, 2025
Look Inside Day’s Jewelers’ Ninth Store

The 111-year-old retailer celebrated the opening of its new location in Salem, New Hampshire, which is its third store in the state.

Americas Gold Chain Catalog Volume 3
MajorsDec 11, 2025
Americas Gold Releases New Gold Chain Catalog

The new catalog features its most popular chains as well as new styles.

F.P. Journe FFC prototype
AuctionsDec 10, 2025
Francis Ford Coppola’s Watch Sells for $10.8M

The filmmaker’s personal F.P. Journe “FFC” prototype was the star of Phillips’ recent record-setting watch auction in New York.

Rolex Miami store
WatchesDec 10, 2025
There’s A New Rolex Boutique in Miami

The new location in the Design District pays homage to Miami’s Art Deco heritage and its connection to the ocean.

Stock image of consumers shopping in the winter
SurveysDec 10, 2025
Consumer Confidence Drops in November

Inflations, tariffs, and politics—including the government shutdown—were among consumers’ top concerns last month.

National Association of Jewelry Appraisers logo
SourcingDec 10, 2025
NAJA Announces Details for 2026 ‘Ace It’ Winter Conference

“Longtime favorite” presenters, as well as first-time speakers, will lead talks and workshops at the annual event in Tucson next year.

Silas Smith and his Responsible Design Challenge Winning Pendant
Events & AwardsDec 10, 2025
MJSA Names 2025 Responsible Design Challenge Winner

Silas Smith of Meridian Metalworks won the challenge with his pendant that blends Australian and American landscapes.

Sothebys orangy pink The Desert Rose diamond
AuctionsDec 09, 2025
‘Desert Rose’ Diamond Sells for $8.8M in Abu Dhabi

The sale of the 31.68-carat, sunset-hued stone was part of Sotheby’s first series of events and auctions in Abu Dhabi.

National Jeweler columnist and Smart Age Solutions CEO Emmanuel Raheb
ColumnistsDec 09, 2025
Holiday Sales Happen in December, Most Decisions Don’t

Most customers who walk into your store this month have made up their minds. Your job is to validate their choice, Emmanuel Raheb writes.

Guzema Once Upon a Time Collection Campaign
TrendsDec 09, 2025
‘Once Upon a Time,’ Guzema Debuted Its Holiday Collection

The collection features characters and motifs from Ukrainian folklore, including an enchanted mirror and a magic egg.

Gemvision by Stuller MatrixGold 3.11
TechnologyDec 09, 2025
Gemvision Releases Updated MatrixGold

MatrixGold 3.11, the newest version of the jewelry design program, offers more flexibility, precision, and creative control.

Sign at the JA New York jewelry trade show
Events & AwardsDec 09, 2025
MJSA Showcase Pavilion Returning to JA New York

The pavilion will be part of the 2026 JA New York Spring show, scheduled for March 15 to 17.

Juell Kadet, former executive vice president of Rogers & Hollands
MajorsDec 08, 2025
Juell Kadet, a ‘Lifelong Pillar’ of Rogers & Hollands, Dies at 96

Kadet, a 1994 National Jeweler Retailer Hall of Fame inductee, helped grow the family-owned retailer in the Chicago area and beyond.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy