“Shell Auranova” is the next generation of the brand’s bridal line, featuring half-bezel engagement rings with bold and fluid designs.
In the Wake of Irma, JA Expands Relief Efforts
Jewelers of America has created the Jewelers Disaster Relief Fund, which collect money for independents impacted by any natural disasters.

New York--Following Irma, the second major hurricane to hit the United States in as many weeks, Jewelers of America has announced that it’s expanding the scope of its disaster relief efforts.
Originally, Jewelers of America, along with this publication and the Diamond Council of America, created a fund to aid independent jewelers impacted by the unprecedented flooding in Houston following Hurricane Harvey.
This week, after seeing the damage done by Irma and the ongoing wildfires in the West, the trade association decided there was a need for a general, permanent disaster relief for the jewelry industry, noting that, “Many independent businesses are being affected not only by damage, but by loss of income from closures.”
JA reached out to other organizations, including the American Gem Society, the American Gem Trade Association, the Jewelers Security Alliance and the major buying groups, and asked them to join the new Jewelers Disaster Relief Fund.
After the fund was created, JA said that JCK Events reached out to them and asked to join. Emerald Expositions, which owns the JA New York and Couture shows, among others, agreed to join as well.
The fund is run by JA but administered by the DCA, which JA entered into an affiliation agreement with earlier this year. Any contributions are tax deductible.
Of the money raised so far, $5,130--the amount donated prior to the creation of the general disaster relief fund--will be earmarked for the Houston jewelers who have contacted JA indicating they need aid in the wake of Hurricane Harvey.
Going forward, the fund will remain open, collecting donations that then will be distributed to independent jewelers impacted by Irma, the wildfires and future natural disasters.
Right now, jewelers who wish to apply for aid can do so here, though JA noted that a more formal application process is in the works.
Any questions should be directed to the JA membership team at 800-223-0673 or Members@jewelers.org.
Other organizations working to raise money in the wake of Harvey include LovePendants, Rembrandt Charms and Jewelers for Children.
The Latest

Boucheron and Pomellato performed well in an otherwise bleak quarter for Kering amid struggles at Gucci.

Designer Deborah Meyers created her birds from oxidized sterling silver, rose-cut diamond eyes, and Akoya Keshi pearl feathers.

Six new retail businesses were selected for the 2025 program, which began in January.

The company said it expects sightholders to remain “cautious” with their purchasing due to all the unknowns around the U.S. tariffs.


Sponsored by the Gemological Institute of America

Simon Wolf shares why the time was right to open a new office here, what he looks for in a retail partner, and why he loves U.S. consumers.

The risk of laboratory-grown diamonds being falsely presented as natural diamonds presents a very significant danger to consumer trust.

The company failed to file its quarterly reports in a timely manner.

The organization also announced its board of directors.

Charms may be tiny but with their small size comes endless layering possibilities, from bracelets to necklaces and earrings.

Located in Valenza, the now 355,000-square-foot facility includes a new jewelry school that’s open to the public, Scuola Bulgari.

Paola Sasplugas, co-founder of the Barcelona-based jewelry brand, received the Fine Jewelry Award.

A platinum Zenith-powered Daytona commissioned in the late ‘90s will headline Sotheby’s Important Watches sale in Geneva next month.

The basketball stars wear men’s jewelry from the “Curb Chain” collection.

The Signet Jewelers-owned retailer wants to encourage younger shoppers to wear fine jewelry every day, not just on special occasions.

The 21 pieces, all from a private collector, will be offered at its Magnificent Jewels auction next month.

Lilian Raji answers a question from a reader who is looking to grow her jewelry business but has a limited marketing budget.

GCAL by Sarine created the new role to sharpen the company’s focus on strategic partnerships and scalable expansion.

“Cartier: Design, Craft, and Legacy” opened earlier this month at the Victoria and Albert Museum in London.

Van Cott Jewelers in Vestal, New York, is hosting a going-out-of-business sale.

Industry veteran Samantha Larson has held leadership roles at Borsheims, McTeigue & McClelland, Stuller, and Long’s Jewelers.
The two organizations will hold the educational event together this fall in Mississippi.

The entrepreneur and “Shark Tank” star will share his top tips for success.

The Ukrainian brand’s new pendant is modeled after a traditional paska, a pastry often baked for Easter in Eastern European cultures.

The jeweler has announced a grand reopening for its recently remodeled location in Peoria, Illinois.

The “Strong Like Mom” campaign features moms who work at Tiffany & Co. and their children.