Editors

Nashville Is Great, and 4 Other Lessons from Conclave

EditorsApr 27, 2018

Nashville Is Great, and 4 Other Lessons from Conclave

Editor-in-Chief Michelle Graff shares her takeaways from AGS Conclave 2018.

20180427_Conclave-blog-header.jpg

I was in Nashville, Tennessee, earlier this week covering American Gem Society’s Conclave. It was my third—I attended Seattle in 2008 and Washington, D.C. in 2016—and I enjoyed it, as I always do.

I walked away with a number of story ideas that I’ll be working on in the weeks to come, but, as we wrap up the week that was Conclave 2018, I wanted to share a handful of quick takeaways on what I saw as some of the major themes that emerged at the three-day event.

1. Adapting to change was a big topic.

Marie Osmond addressed change in her lengthy lunchtime keynote address Monday, and emcee Joel Zeff did the same in his improv skit-centered session on Monday afternoon.

Zeff’s presentation, “The Tao of Change,” was fun and felt more like an evening at the Upright Citizens Brigade than a late-in-the-day education session at a work conference. He called on volunteers to act out various scenarios, all of which were improvised and, therefore, required the actors to adapt to change quickly and work together.

Change also came up in a Monday afternoon session led by Forevermark U.S. President Charles Stanley, who shared insights from De Beers’s proprietary research.

Chief among the changes he noted was the shifiting role of and attitude toward women—meaning the rise of movements like #MeToo and the renewed push for equal pay— which, he said, is “really significantly impacting all consumer purchases today,” and diamond jewelry is certainly not excluded from that.  

In its 2017 Diamond Insight Report, De Beers noted that between 2005 and 2015, the percentage of diamond jewelry that women in the U.S. market bought for themselves increased from 23 percent to 33 percent.

2. Cybersecurity was too.

When releasing its crime report for 2017, the Jewelers Security Alliance called attention to the increase in cybercrime. Losses connected to crimes perpetrated using the internet averaged $1.2 million last year, and the year-over-year increase was so significant that the JSA made cybercrime its own category for the first time.

At Conclave, there were two sessions dedicated to cybersecurity, including the one I attended Monday led by Mary Myers, an information security analyst with Jewelers Mutual. You can read all about it here.

3. Jewelry store employees need training on taking in appraisals.

On Tuesday, I attended a session led by Sherrie Taylor, an independent appraiser from Canada, outlining common myths about jewelry appraisals.

It’s

a subject that certainly warrants a more in-depth article in the future, but one quick takeaway is that employees often neglect to ask the key question when a customer brings in a piece of jewelry for appraisal, which is: What is the purpose of the appraisal?

The appraiser needs to know what the piece is being appraised for—estate, probate, divorce, immediate resale, etc.—in order to do a proper evaluation, but employees often fail to collect this information.

One jeweler in attendance shared a practice that other attendees seemed interested in adopting. He said he developed a form that contains check boxes for a couple of the most common reasons for getting an appraisal, like insurance, and then has an “Other” box with a few lines under it. Employees can check “other” and then write out the “why” of the appraisal.

4. There are misconceptions about photo rights and Instagram.

One of the last sessions I attended was Sara Yood’s on copyright, trademark and patent law. Yood is the senior counsel at the Jewelers Vigilance Committee. I’ll also be writing more extensively about this session later but wanted to share one lesson right now.

Toward the end of the presentation, Yood covered the right of publicity, which is the right of an individual to control the commercial use (meaning in advertising, marketing, etc., not in the news) of her or his name, image and likeness.

What this means is that you can’t use an image of a celebrity wearing your jewelry without her or his permission. What’s more, if the image was taken by a photo agency, like Getty, then you have to license the photo from that agency.

A jewelry designer in the audience asked: Don’t people give up that right when they post their image on Instagram?

No, said Yood, an individual is not releasing her or his rights when they share a picture on the social media site. You cannot take an image and use it without permission just because it was on Instagram.

5. I will return to Nashville.

Conclave marked my first trip to Music City. I lived not too far—in Atlanta—from 2000 to 2007, but I don’t remember there being quite the buzz about Nashville then as there is now.

On Tuesday night, a group of companies sponsored a concert at 3rd and Lindsley featuring The Time Jumpers, a country music supergroup with a rotating cast that currently includes Vince Gill.

I’m not a country music or a Vince Gill fan, but live music is one of my passions and seeing such a talented group of musicians together was a treat. The Time Jumpers were fantastic. For anybody who wants to check them out, go to 3rd and Lindsley on a Monday night. 

Afterward, I headed out to Broadway (Nashville’s equivalent of Bourbon Street in New Orleans or, perhaps a better comparison, Beale Street in Memphis) with a colleague to hear a little more, and we didn’t even know where to start. There was good live music pouring out of every bar, and it was just a Tuesday night.

Earlier in the week, I took a walk and passed a few cute shops, the famous Ryman Auditorium, which was home to the Grand Ole Opry until the mid-‘70s, and a spot where they were giving trolley tours of Nashville. I am putting all of these on my to-do list for a return trip.

Have a great weekend, y’all.
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

GIA iD100® Technology
Supplier BulletinJul 03, 2025
Protect Your Customers and Your Business

Sponsored by the Gemological Institute of America

Madison Keys in Brilliant Earth campaign
MajorsJul 03, 2025
Brilliant Earth Names Tennis Star Madison Keys as Its New Ambassador

The 2025 Australian Open champion is the jewelry brand’s first athlete ambassador.

Muse Nordstrom shop-in-shop
MajorsJul 03, 2025
Muse Sets Up Shop in Nordstrom’s New Jewelry Hall

The West Village jewelry boutique’s new shop-in-shop is the cornerstone of Nordstrom’s revamped jewelry hall.

an instructor and a student in a bench jewelry classroom
Brought to you by
Investing in the Next Generation of Bench Jewelers

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

Shree Ramkrishna Exports
SourcingJul 03, 2025
SRK Announces Its Natural Diamonds Are Now Carbon-Negative

This past year, the manufacturer said it recorded below-zero emissions per carat of natural diamond.

Weekly QuizJul 02, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Yeprem Golden Strada Statement Necklace
CollectionsJul 03, 2025
Piece of the Week: A Firework of Diamonds From Yeprem

The brand’s “Golden Strada” statement necklace features round, marquise, and pear diamonds that sparkle like Fourth of July fireworks.

Stock image of police cars with their lights on
CrimeJul 03, 2025
JSA Shares Holiday Weekend Security Tips Amid Spike in Burglaries

JSA’s Scott Guginsky provided a list of nine security measures jewelers should observe while locking up for the long weekend.

Jewelers of America logo with meetup, State of the Majors, giveaway and massages
Brought to you by
Jewelers of America is Headed to Las Vegas for JCK 2025

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

Exterior and entryway of Boucheron’s Los Angeles Flagship
MajorsJul 02, 2025
Boucheron Looks to LA for First West Coast Flagship

Located on Rodeo Drive, the store’s design was inspired by Hollywood and Los Angeles culture.

Exterior of Marco Bicego Milan Flagship
MajorsJul 02, 2025
Marco Bicego Opens Milan Flagship

The new location continues the brand’s celebration of its 25th anniversary.

Chrono24 Time Is Our Thing campaign image
WatchesJul 02, 2025
Chrono24 Revamps Brand, Launches New Campaign

The online watch marketplace’s “Time Is Our Thing” campaign highlights the importance of time.

Bernadette Mack
SourcingJul 02, 2025
Bernadette Mack Joins Gem Legacy as Executive Director

She will oversee strategic planning, fundraising, industry partnerships, and the launch of the Gem Legacy Campus in Tanzania.

Counterfeit Pandora jewelry in bags and boxes
CrimeJul 02, 2025
Pandora, Amazon Partner to Uncover Counterfeit Jewelry Network

Working with Amazon’s Counterfeit Crimes Unit and law enforcement, Pandora helped to shut down a large-scale counterfeit network in China.

Cast Issa Rae
MajorsJul 01, 2025
Cast Closes Business, Plans for Relaunch

The jewelry company has closed its three California brick-and-mortar stores, as well as its online shop, for now.

Eve Goldberg, Matthew Denatale, Willie Lopez, Benjamin Goldberg
Events & AwardsJul 01, 2025
William Goldberg Diamonds, FIT Partner for Apprenticeship Program

The company is providing the opportunity for an FIT student to work alongside master diamond cutter Willie Lopez in its workshop.

Elie Hannoush
IndependentsJul 01, 2025
Elie Hannoush, Founder of Hannoush Jewelers, Dies at 73

He is remembered for his successful entrepreneurship, generosity, and dedication to his family.

Claire’s store
MajorsJul 01, 2025
Claire’s Is Looking for a Buyer, Report Says

The jewelry store chain has reportedly been struggling with costs related to tariffs as well as tough retail competition.

Mindi Mond Spike Earrings
TrendsJul 01, 2025
Amanda’s Style File: Red Hot Rubies

Welcome warm summer days with red hot rubies perfectly chosen as July’s birthstone.

The Story of Everything Campaign, Toadstool Mushroom and Cosmic Egg
CollectionsJun 30, 2025
State Property’s New Jewelry Tells ‘The Story of Everything’

Co-founders Afzal Imram and Lin Ruiyin brought their son’s story of a cosmic egg, toadstool, and railroad to life in their new collection.

Smart Age Solutions CEO Emmanuel Raheb
ColumnistsJun 30, 2025
The Smart Lab: Why Q3 Is the Secret Weapon For Holiday Jewelry Sales

The best time to prepare for the holiday season is right now, according to columnist Emmanuel Raheb.

Morgan Keefe
Events & AwardsJun 30, 2025
AGA Names Recipient of 2025 Gemological Education Scholarship

This year’s winner is Morgan Keefe, who is currently studying at GIA to be a gemologist.

The Jewelry Book
IndependentsJun 30, 2025
Melanie Grant’s New Book Explores 200 Years of Jewelry

“The Jewelry Book” comes out this September.

Gemist
TechnologyJun 27, 2025
Gemist Raises $6M in Funding to Scale Jewelry Tech Platform

The company is focused on modernizing the custom jewelry buying experience with e-commerce tools like product visualization and 3D styling.

Jeff Preolo, David Stout, Levi Higgs, David Benavides
IndependentsJun 27, 2025
David Webb Announces New Hires, Promotions

Following its recent acquisition, the storied brand has updated its leadership team and regional managers.

Blake Graham and Jessica Kohoutek
Events & AwardsJun 27, 2025
AGS, GIA Announce Beatrice Shipley Scholarship Winner

AGS also named the recipient of its “Women in Leadership” scholarship.

Buddha Mama Monstera Ring
CollectionsJun 27, 2025
Piece of the Week: Buddha Mama’s ‘Monstera’ Wrap Ring

The 20-karat yellow gold and diamond wrap ring is modeled after the Monstera plants in the garden of the brand’s Miami villa.

Cashier handing Rocksbox bag to customer
MajorsJun 26, 2025
Why Rocksbox Is Opening Stores As Signet Jewelers Downsizes

Rocksbox President Allison Vigil shared the retailer’s expansion plans, and her thoughts on opening stores in malls.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy