Editors

Nashville Is Great, and 4 Other Lessons from Conclave

EditorsApr 27, 2018

Nashville Is Great, and 4 Other Lessons from Conclave

Editor-in-Chief Michelle Graff shares her takeaways from AGS Conclave 2018.

20180427_Conclave-blog-header.jpg

I was in Nashville, Tennessee, earlier this week covering American Gem Society’s Conclave. It was my third—I attended Seattle in 2008 and Washington, D.C. in 2016—and I enjoyed it, as I always do.

I walked away with a number of story ideas that I’ll be working on in the weeks to come, but, as we wrap up the week that was Conclave 2018, I wanted to share a handful of quick takeaways on what I saw as some of the major themes that emerged at the three-day event.

1. Adapting to change was a big topic.

Marie Osmond addressed change in her lengthy lunchtime keynote address Monday, and emcee Joel Zeff did the same in his improv skit-centered session on Monday afternoon.

Zeff’s presentation, “The Tao of Change,” was fun and felt more like an evening at the Upright Citizens Brigade than a late-in-the-day education session at a work conference. He called on volunteers to act out various scenarios, all of which were improvised and, therefore, required the actors to adapt to change quickly and work together.

Change also came up in a Monday afternoon session led by Forevermark U.S. President Charles Stanley, who shared insights from De Beers’s proprietary research.

Chief among the changes he noted was the shifiting role of and attitude toward women—meaning the rise of movements like #MeToo and the renewed push for equal pay— which, he said, is “really significantly impacting all consumer purchases today,” and diamond jewelry is certainly not excluded from that.  

In its 2017 Diamond Insight Report, De Beers noted that between 2005 and 2015, the percentage of diamond jewelry that women in the U.S. market bought for themselves increased from 23 percent to 33 percent.

2. Cybersecurity was too.

When releasing its crime report for 2017, the Jewelers Security Alliance called attention to the increase in cybercrime. Losses connected to crimes perpetrated using the internet averaged $1.2 million last year, and the year-over-year increase was so significant that the JSA made cybercrime its own category for the first time.

At Conclave, there were two sessions dedicated to cybersecurity, including the one I attended Monday led by Mary Myers, an information security analyst with Jewelers Mutual. You can read all about it here.

3. Jewelry store employees need training on taking in appraisals.

On Tuesday, I attended a session led by Sherrie Taylor, an independent appraiser from Canada, outlining common myths about jewelry appraisals.

It’s

a subject that certainly warrants a more in-depth article in the future, but one quick takeaway is that employees often neglect to ask the key question when a customer brings in a piece of jewelry for appraisal, which is: What is the purpose of the appraisal?

The appraiser needs to know what the piece is being appraised for—estate, probate, divorce, immediate resale, etc.—in order to do a proper evaluation, but employees often fail to collect this information.

One jeweler in attendance shared a practice that other attendees seemed interested in adopting. He said he developed a form that contains check boxes for a couple of the most common reasons for getting an appraisal, like insurance, and then has an “Other” box with a few lines under it. Employees can check “other” and then write out the “why” of the appraisal.

4. There are misconceptions about photo rights and Instagram.

One of the last sessions I attended was Sara Yood’s on copyright, trademark and patent law. Yood is the senior counsel at the Jewelers Vigilance Committee. I’ll also be writing more extensively about this session later but wanted to share one lesson right now.

Toward the end of the presentation, Yood covered the right of publicity, which is the right of an individual to control the commercial use (meaning in advertising, marketing, etc., not in the news) of her or his name, image and likeness.

What this means is that you can’t use an image of a celebrity wearing your jewelry without her or his permission. What’s more, if the image was taken by a photo agency, like Getty, then you have to license the photo from that agency.

A jewelry designer in the audience asked: Don’t people give up that right when they post their image on Instagram?

No, said Yood, an individual is not releasing her or his rights when they share a picture on the social media site. You cannot take an image and use it without permission just because it was on Instagram.

5. I will return to Nashville.

Conclave marked my first trip to Music City. I lived not too far—in Atlanta—from 2000 to 2007, but I don’t remember there being quite the buzz about Nashville then as there is now.

On Tuesday night, a group of companies sponsored a concert at 3rd and Lindsley featuring The Time Jumpers, a country music supergroup with a rotating cast that currently includes Vince Gill.

I’m not a country music or a Vince Gill fan, but live music is one of my passions and seeing such a talented group of musicians together was a treat. The Time Jumpers were fantastic. For anybody who wants to check them out, go to 3rd and Lindsley on a Monday night. 

Afterward, I headed out to Broadway (Nashville’s equivalent of Bourbon Street in New Orleans or, perhaps a better comparison, Beale Street in Memphis) with a colleague to hear a little more, and we didn’t even know where to start. There was good live music pouring out of every bar, and it was just a Tuesday night.

Earlier in the week, I took a walk and passed a few cute shops, the famous Ryman Auditorium, which was home to the Grand Ole Opry until the mid-‘70s, and a spot where they were giving trolley tours of Nashville. I am putting all of these on my to-do list for a return trip.

Have a great weekend, y’all.
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Diamonds Direct Atlanta store
MajorsJul 26, 2024
Diamonds Direct Opens Store in Atlanta

It’s the Signet-owned banner’s first location in Georgia.

Bea Bongiasca’s Double Loop Earrings
TrendsJul 26, 2024
Piece of the Week: Bea Bongiasca’s ‘Double Loop’ Earrings

Commemorate “brat summer” with these green hoops.

Supplier BulletinJul 25, 2024
Meet Gemology’s Next Generation Microscope: GIA® Gemolite® NXT Professional Edition

Sponsored by Gemological Institute of America

Untitled design.jpg
Brought to you by
The End of an Era? Lab-Grown Diamonds' Journey Towards Price Stability

As the demand for lab-grown diamond jewelry may still be increasing, the most notable change we are likely to see is price stabilization.

Amazon package outside door
TechnologyJul 25, 2024
Amazon, BBB Sue Website Allegedly Peddling Fake Reviews

They claim ReviewServiceUSA.com was selling both positive and negative reviews of products and businesses.

Weekly QuizJul 25, 2024
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
De Beers’ Venetia diamond mine
SourcingJul 25, 2024
De Beers’ H1 Revenue Falls 21% in ‘Weak’ Market

Lab-grown diamond sales in the United States and ongoing economic challenges in China are impacting natural diamond demand.

IndependentsJul 25, 2024
Store Designer Ruth Mellergaard Dies

A longtime member of IJO, she’s remembered for her passion for design, learning, and environmentalism.

1872 x 1052 Gemolite.jpg
Brought to you by
Meet Gemology’s Next Generation Microscope: GIA® Gemolite® NXT Professional Edition

GIA®’s most advanced microscope has new features to optimize greater precision and comfort.

Pomellato Malachite Pom Pom Dot bracelet
FinancialsJul 25, 2024
Boucheron, Pomellato Post Double-Digit Growth in Q2

The gains come amid a tough time for parent company Kering, which saw sales slide 11 percent in the first half of the year.

Shane Co. and the Kids in Need foundation logo
MajorsJul 25, 2024
Shane Co. Partners With Kids In Need Foundation to Donate 7,200 Backpacks

The fine jewelry retailer filled backpacks with back-to-school essentials for students in 13 states.

Bulgari high jewelry campaign
FinancialsJul 24, 2024
LVMH’s First-Half Jewelry, Watch Sales Dip 5%

Tiffany & Co. is focusing on its “iconic” collections while the company has made changes at the top at TAG Heuer and Hublot.

Chaumet Paris 2024 Olympics medals
MajorsJul 24, 2024
See Chaumet’s Paris Olympic Medals Inspired by its High Jewelry

The Parisian brand is the first jewelry company in the history of the Olympic and Paralympic Games to design the medals.

Jewelers Mutual and Union Life and Casualty logos
MajorsJul 24, 2024
Jewelers Mutual Acquires Pawnbroker Insurance Provider

Union Life & Casualty will join JM Insurance Agency Partners, expanding the provider’s pawnbroker coverage.

Bradlei Smith
MajorsJul 24, 2024
Ben Bridge Announces 2024 Lonia Tate Scholarship Winner

Los Angeles-based Bradlei Smith was selected for this year’s award.

National Jeweler columnist Peter Smith
ColumnistsJul 23, 2024
Peter Smith: The Case for Optimism in Sales

In his latest column, Smith shares multiple reasons why people who look at the glass as being hall full often make better salespeople.

De Beers rough diamond display
SourcingJul 23, 2024
De Beers’ Production Drops 15% in Q2

The company also reported the $150 million sale of an iron ore royalty right, part of its ongoing effort to divest “non-core” assets.

Long’s Jewelers giveaway promo
IndependentsJul 23, 2024
Long’s Jewelers Is Giving Away a Luxury Cape Cod Vacation

The giveaway is part of the New England jeweler’s summer bridal event.

Sophia Moreno-Bunge of Isa Isa modeling Guzema’s Hidden Beauty collection
CollectionsJul 23, 2024
Guzema Debuts ‘Flower Power’ Campaign

The ad features three celebrity florists creating floral sculptures while wearing jewelry by Guzema.

Tresia Shituula, Monkgogi Moshaga, Mohamed Samu
Policies & IssuesJul 23, 2024
Diamonds Do Good Announces Its 2024 Entrepreneurship Grant Winners

The grant provided a total of $100,000 to support 13 entrepreneurs from diamond communities in Africa and India.

Ghazi “Gus” Michel Osta
CrimeJul 22, 2024
Florida Jeweler Shot, Killed Following Argument With Customer

Ghazi Michel Osta, or “Gus,” was killed Friday by an 83-year-old man said to be a frequent customer at his store, Volusia Gold & Diamond.

Elyssa Jenkins-Perez and Effie Marinos
Policies & IssuesJul 22, 2024
JVC’s Elyssa Jenkins-Pérez Joins RJC

The organization also announced Effie Marinos as its new specialist advisor for technical standards, as well as four other appointments.

Karen Rentmeesters
SourcingJul 22, 2024
AWDC Names Karen Rentmeesters as CEO

Rentmeesters has served as interim CEO since April following former CEO Ari Epstein’s resignation.

Brian and Jessie Mann
IndependentsJul 19, 2024
Longtime D.C. Jeweler Brian Mann Dies at 70

Mann, whose family’s jewelry store was located inside the Pentagon, is remembered for being a thoughtful champion of the industry.

Tudor store in Denver
IndependentsJul 19, 2024
The 1916 Company Opens New Tudor Boutique

The 500-square-foot boutique is located in Denver’s Cherry Creek Shopping Center.

Messika’s So Move Max Necklace
CollectionsJul 19, 2024
Piece of the Week: Messika’s ‘So Move Max’ Necklace

Dance all night long with the “So Move Max” set’s necklace.

Julien Tornare and Antoine Pin
WatchesJul 18, 2024
TAG Heuer, Hublot Will Have New CEOs

Luxury giant LVMH is reshuffling the leadership in its watches division.

Etsy billboard rendering in NYC
MajorsJul 18, 2024
New Etsy Campaign Prioritizes Creators Amid Backlash

Sellers and shoppers have spoken out against a rise in mass-produced merchandise on the platform meant to highlight handmade goods.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy