The company plans to raise the prices of select watches to offset the impact of tariffs.
Beautiful, Innovative Italian Jewels on Display at JCK Las Vegas
The breadth and depth of Italian design, craftsmanship and manufacturing technology was on full display at the 2019 JCK Las Vegas.

Brought To You By The Italian Trade Agency
When it comes to producing jewels, the Italians display a level of skill, expertise and creativity that is unmatched anywhere in the world. Walking through the halls of the Bella Italia pavilion confirmed this. While beautiful jewels are made throughout Italy, there are three areas that are known throughout the world for producing exceptional gold jewels: Vicenza, Valenza and Arezzo. In the southern part of the country there’s Torre del Greco, the world’s center for coral and cameo jewels. Nearly all businesses featured in this story are from these regions.
When discussing Italian jewels, craftsmanship and design are always on the forefront. However, the one thing that’s often overlooked is the innovations and advance technologies that are behind the items being created. For example, Barbara Pastorello of OroSoffiato in Vicenza explains that the stylish gold jewels her company produces are created through an in-house developed electroforming process. Electroforming is a way to produce a thick skin of metal, usually over an object. This process is mostly done with copper because it is easier and inexpensive. OroSoffiato developed a process in-house using gold. The result is seven collections of fashionable yellow gold jewels that are centered on large, light earrings of varying shapes, from rough organic in appearance to geometric structures. The thickness of the earrings in each collection varies as well. For a few of the collections, necklaces, rings and bracelets complement the earring motifs.
Another example of technological innovations is practiced by Nuovi Gioielli of Vicenza, which used JCK Las Vegas to introduce its 3D printed gold jewelry. Most companies use 3D printing technology to print waxes and then cast the precious metal from those waxes. Nuovi Gioielli is one of the few companies in the world to directly print the gold jewels. The process to get this innovation to market took six years, said Cristina Delucca, Nuovi Gioielli Vice President. The results are stunning
To demonstrate the diversity of Italian jewels, we now travel from the north to the southern seaside city of Torre del Greco, near Naples. The city has been world’s leading producer of coral jewelry and cameo brooches since the 17th Century. The jewels are still produced using traditional hand-crafted methods. One of the older and better-known companies in the region is De Simone Fratelli. Michele De Simone says one-of-a-kind pieces make up 80% of its inventory. The company has been selling in the U.S. since the 1980s and their products are available at luxury department stores throughout the country. He says the coral the company uses is “totally sustainable” and has a rarity that makes their products a “true luxury item.” Pieces on view included a traditional red coral necklace paired with pavé diamond and gold (pictured center), and necklaces made of large “angel skin” coral, which reveal a pink color.
Next is men’s jewelry, where designer Giuseppe Donato operates under two brands, Spartan Ring and Donato Jewels out of Alessandria, near Valenza. He says his pieces are contemporary fashion jewels primarily for men, but there are pieces for women and some that are unisex. He describes his pieces as “jewels for brave souls.” Although contemporary, many of the collections and the overall style of the brand are based on ancient, medieval and gothic themes. For example, his Spartan Rings depict helmets worn by the Spartan soldiers of ancient Greece (pictured right). His pieces range in price from $250 to more than $100,000 depending on its size and materials used. His well-crafted jewels are big and bold and make a statement. He creates his elaborate designs with variety of metals often complemented by colorful gems.
Songa, based in Milan, is one of the largest jewelry wholesalers in Italy and sells its pieces all over the world, including approximately 20 clients in the U.S., says Mara Constanza Ruggieri. The company offers jewels in a range of price points and styles from 8k to 18k gold. They purchases jewels from about 300 factories throughout Italy and have a 3,200-square-foot showroom in Milan that is stocked with upwards of 35,000 items at any given time for buyers from the jewelry trade. They say “[Buyers] can come in and select whatever they want whenever they need it.” Customer fulfillment is done seamlessly online through the company’s B2B website. It’s difficult to believe the company was founded in 1935 by Antonio Songa, a goldsmith, who decided to transform his jewelry manufacturing firm into a wholesale business. “It was the right commercial approach,” Ruggieri said. It sure was
.
There’s a great deal of variety in the design from pieces that are larger sculptural to delicate and small. The company says it uses certified conflict-free diamonds and sustainably sourced colored gems.
Neonero is another company on the cutting edge of innovative manufacturing. It specializes in 14k to 22k gold jewels in distinct openworked designs created by laser cutting. This modern technique produces jewels that have the appearance of traditional handcrafted styles (pictured left). High polished finishes give these pieces a modern appeal. The designs from laser cuts create a number of shapes that range from honeycomb to floral arrangements. Cristiano Marini, Neonero export manager, said it’s the company’s first time exhibiting at JCK Las Vegas. She states, “We met many people and we hope to have new customers and new business in the U.S.”
Gold and silver chains sounds simple enough but to create them on a high level they must come in an endless number of designs, be produced in an efficient operational environment and ensure that the pieces adhere to the most precise use of precious materials. To do this requires what are arguably the most advanced manufacturing techniques in the jewelry world. Examples of companies exhibiting at JCK Las Vegas that specialize in the production of chains are Alessi Domenico and Multiform.
Alessi Domenico “works on products that are strong and beautiful,” said Alice Alessi, Sales and Marketing Director, also noting that the company is the second largest chain provider in Vicenza. “We have the capability to produce two tons of chains every three weeks,” she said. The U.S. is the company’s biggest market. One of the ways its chains maintain strength is by employing a Galvanic process, which uses electrolysis to cover the surface with a metallic layer. One of the main products the company was promoting using this technique was its Miami Cuban Doubleface gold chains, which come in a range of colors, including black (pictured center).
Meanwhile, Multiform combines hand-crafted techniques with modern manufacturing innovations to produce a variety of sturdy gold chains from 10k to 18k, primarily for men (pictured right). The company also produces gold bracelets and rings.
The Latest

Between tariffs and the sky-high cost of gold, designers enter this year’s Las Vegas shows with a lot of questions and few answers.

Designed by founder Renato and his daughter Serena Cipullo, it showcases a flame motif representing unity and the power of gathering.

More shoppers are walking out without buying. Here’s how smart jewelers can bring them back—and the tool they need to do it right.

However, the tariffs remain in effect in the short term, as an appeals court has stayed the U.S. Court of International Trade’s decision.


The pop icon is one step closer to launching her “B Tiny” jewelry collection, a collection she first began posting about last fall.

Sponsored by Stuller

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

It was featured in the miner’s latest sale, which brought in $24.8 million.

GemText AI uses artificial intelligence to generate tailored product titles, descriptions, and tags with jewelry-specific language.

The 3,300-square foot location is the jeweler's largest store in North America.

Aging and with myriad health issues, none will serve time for their roles in robbing the billionaire celebrity at gunpoint in 2016.

The WNBA team received rings imbued with meaning, from leaf motifs and its Liberty torch to the number of diamonds used.

A longtime executive at RDI Diamonds, Rickard has served on the JBT board for the past five years.

The two organizations have signed an affiliation agreement that’s expected to be finalized in the coming weeks.

The platinum and diamond watch is part of Sotheby’s upcoming Important Watches sale.

Recovered in Mozambique, “The Kat Florence Lumina” was part of Bonhams’ Hong Kong jewelry auction held last week.

Get a taste of the delicious candy-like gemstones in this Amanda’s Style File.

JSA’s Scott Guginsky provided a list of nine security measures jewelers should observe while locking up for the long weekend.

From Lau’s “Love of a Kind” series, the engagement ring was inspired by the moon and holds a different meaning depending on how it is worn.

The lab has adjusted the scale it uses for nacre grading.

Sponsored by GCAL by Sarine

David Walton will serve three years’ probation after an incident in a hotel bar led to the death of West Virginia jeweler David Ettinger.

The retailer also provided an update on how the tariffs situation in the U.S. is affecting its business.

The family-owned jeweler in Great Falls, Virginia, will be celebrating its golden jubilee with a year’s worth of events.

This year’s edition includes articles on the favorite tools of notable designers, evaluating when to outsource production, and more.

The jeweler’s high jewelry collection features extraordinary gemstones, like a 241.06-carat emerald and the world’s fourth-largest spinel.