Majors

Jewelers for Children Promotes Round-Up Fundraising Program

MajorsJan 07, 2025

Jewelers for Children Promotes Round-Up Fundraising Program

Retailers and vendors can ask customers to make a donation by rounding up to the next dollar at checkout.

Jewelers for Children round up program on a point of sale machine
Jewelers for Children’s Round-Up Program lets retailers and vendors give customers the opportunity to round up their purchases to the next dollar at checkout.
New York—Jewelers for Children (JFC) is encouraging retailers to join its latest fundraising initiative, launched last year.

JFC’s Round-Up Program lets retailers and vendors ask customers to round up their purchases to the next dollar at checkout, donating between $0.01 and $0.99 to JFC. 

“Jewelers for Children is excited to give consumers a new way to improve the lives of children while working with the retailers and point-of-sale vendors we have always counted on as part of the JFC community,” said Sara Murphy, executive director of JFC.

Research found more than half of Americans have donated via register round-ups in the past year, said JFC.

Retailers can use the round-up program through their existing point-of-sale software and then write a quarterly check to JFC.

 Related stories will be right here … 

The program was announced in April last year as part of a partnership with Jewel360, which provides cloud-based point-of-sale (POS) software for jewelry retailers.

The integration gives jewelers the opportunity to ask customers to round up their credit card purchases on the POS terminal at the time of sale as a donation made to JFC.

This feature means customers are no longer restricted to only cash donations.

While there are several software programs available to jewelry retailers that allow for rounding up, Jewel360 has made its program easy to install, said JFC.

“Jewelers for Children is one of the most impactful charities in the industry, which made them our number one choice when deciding who to partner with for our initial round-up donation offering,” said Nick Gurney, general manager of Jewel360. 

“The integration allows our merchants to enable donations with one click in their system and provides a simple way for consumers to donate to a great cause at the time of purchase.”

Brent Stern, president of Rogers Enterprises, which owns retailers Rogers & Hollands and Ashcroft & Oak, said the program brought in $2,000 in donations in one month.

“By participating in the round-up, customers help us demonstrate one of our company’s core values: building relationships and family values by making a meaningful, accessible contribution to those who need it most,” said Stern.

For more information about JFC’s Round-Up Program, contact Murphy at 917-855-8455 or Sara@jewelersforchildren.org.

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