Rolex Sale That Went South Led to Murder of Florida Jeweler, Report Says
Jeweler Anthony D’Amore was found dead inside his office Dec. 23, marking the fourth jeweler killed on the job in 2024, according to JSA.

Fort Lauderdale, Fla.—A 73-year-old Florida jeweler was found dead inside his business on Dec. 23, murdered by a man who owed him money for a luxury watch, police say.
According to the probable cause affidavit provided to National Jeweler by the Fort Lauderdale Police Department, the jeweler, identified by police as Anthony D’Amore, was seen on CCTV footage entering the office tower where his workshop and showroom are located with another man just after 10 p.m. on Dec. 20.
The man, later identified as Nenad Milosevich (also known as “Ned”) and described by D’Amore’s wife as a “family friend,” was seen exiting the office alone around 12:45 a.m.
He was carrying a small bag and a large square-shaped item covered with a towel or blanket, the affidavit states.
Detectives found D’Amore’s body in his office three days later when carrying out a welfare check requested by his wife.
Police tracked down Milosevich. He agreed to meet with detectives and, according to the affidavit, told them he owed $4,000 on a $20,000 Rolex watch he had bought from D’Amore.
D’Amore essentially wanted to charge Milosevich interest on the remaining $4,000 because he was so slow in paying, while Milosevich was looking to get some additional items from the jeweler in exchange for the money he’d already paid toward the Rolex.
An argument ensued and, according to the affidavit, Milosevich admitted to hitting D’Amore twice in the throat and then choking him before leaving the office with a bag full of jewelry and the office’s video surveillance recorder, which he wrapped in a blanket.
He left the scene in his Dodge Ram truck, pulling over on a bridge as he fled and tossing the bag of jewelry and the DVR into the water, the affidavit states.
As of Jan. 2, Milosevich, 56, was being held without bond in the county jail, Broward County Sheriff’s Office records show.
The Jewelers’ Security Alliance noted in its final email crime alert of 2024 that D’Amore’s death brings the number of jewelers murdered on the job (or as a result of their job) in 2024 to four, up from one in 2023.
The first industry homicide of 2024 happened in July, also in Florida.
Ghazi “Gus” Osta, 68, was shot to death in his Daytona Beach jewelry store following a brief argument with a customer, John Willard Craiger. Craiger eventually pleaded guilty and was sentenced to life in prison in November.
In October, 72-year-old Hussain Murray, owner of Gold & Glitter Jewelry in Hamtramck, Michigan, was murdered in his suburban Detroit home by two men posing as employees of a local energy company.
The men arrested in the case, 37-year-old Carlos Jose Hernandez and 39-year-old Joshua Zuazo, face charges of felony murder and unlawful imprisonment, according to the Oakland County (Michigan) prosecutor’s office.
In November, 59-year-old Uc Thí Vo was shot and killed during an armed robbery at Kim Tin Jewelry, the Sacramento, California, jewelry store she co-owned with her husband, Vinh Tan Nguyen.
No arrests have been made in the case.
The Latest

Flower motifs are the jewelry trend blooming amongst the new collections that debuted this spring.

The retailer reported an 8 percent decline in annual sales as it struggles under the weight of billions of dollars of debt.

The “Devil” drop earrings, our Piece of the Week, are part of designer Edina Kiss’ new namesake jewelry line that she will show at Couture.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

The “watchmaker of shapes” debuted the reworked version of the vintage sports car-inspired timepiece at Watches & Wonders.


As demand for jewelry retail coaching grows, the company has established a dedicated business coaching leadership team.

The “Mountings 2026-2027” catalog showcases Stuller’s largest and most diverse assortment to date with more than 400 new mounting styles.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Sally Morrison and Mark Klein discuss De Beers’ first beacon in 16 years and the mistake the industry made with lab-grown diamonds.

McKenzie spent 45 years with Spark Creations and is remembered for being kind, dedicated, and hardworking.

Rolex focused exclusively on the Oyster Perpetual this year, as the model is celebrating its 100th anniversary.

The luxury giant discussed the Middle East conflict and its transformation plans, hinting at a stronger jewelry presence in North America.

Kalpesh Jhaveri was re-elected as president for a third year.

“Diamond Divas,” a social media reality series by Shahla Karimi Jewelry, is nominated in the “Best Social: Fashion & Beauty” category.

The campaign seeks to reignite desire for natural diamond engagement rings by highlighting the “distinct character” of warm-toned diamonds.

Plus, how Saks Global’s bankruptcy affected the luxury giant’s first quarter.

Presented by Mason-Kay Jade, the summit, in its second year, will again be held during the Monterey Bay Jade Festival.

The group has announced its lineup of speakers and a new “Rising Stars” pavilion.

The “Carbon Form” collection explores the contrast between high and low materials, using rubber cord alongside 18-karat gold and gemstones.

The program provides essential funding to organizations for projects that enhance the jewelry industry.

The jewelry trade show is launching its first open-to-the-public event in Coconut Grove this November.

The top-performing watch models may be surprising, with Rolex and several popular pandemic-era picks notably absent from the top 20.

The “Scroll” toggle pendant, our Piece of the Week, opens to reveal a hidden message, mantra, or love letter written on washi paper.

Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.

In her newly expanded role, she will continue to oversee the jewelry category, as well as watches, home, and accessories.

“The Godfather II” watch plays two melodies from the mob film’s score, “The Godfather’s Waltz” and “The Godfather Love Theme.”

Organizers have also introduced the new JCK Talks Signature Series, as well as an offering of watch-focused workshops and lectures.























