18 Designers Graduate from WJA’s Jewelry Loupe Project
The designers participated in a six-month business development and mentorship program to develop and launch their jewelry collections.

The six-month program, in its sixth year, is a free business development and mentorship program for emerging designers within their first five years of business looking to develop and launch their jewelry collections.
From April to September, the participating designers attended virtual sessions hosted by design, marketing, sourcing, manufacturing, retail packaging, insurance, and pricing experts, culminating in a critique where mentors provided constructive feedback ahead of the collection launches.
Chosen from more than 100 applicants, the group of 18 participants is the largest group to participate in the program to date, said WJA.
The 2024 graduates of the Jewelry Loupe Project are:
Gwen Barba;
Paula Barnett;
Susan Burde;
Stephanie Cummings;
Rachel Garrison;
Maricha Genovese;
Jen Insardi;
Jacqueline Lapuck;
Shannon McGowan;
Susan Meier;
Lauren Newton;
Gloria Odoemelam;
Bramble Lee Pryde;
Kate Reboli;
Olivia Rosenberger;
Olena Stasula;
Duygu Sumbul; and
Norah Tomarken.
“WJA’s Jewelry Loupe Project is a cornerstone of our community, offering unparalleled mentorship, training, and networking opportunities to emerging designers,” said Marsha Watson, WJA executive director.
“We take immense pride in the dedication and commitment of the designers who participate in this rigorous program. Our heartfelt gratitude goes out to the mentors and experts who generously invest their time and expertise to uplift the next generation of designers.”
The 2024 mentors included a lineup of designers, on-air talent, and seasoned industry professions.
This year’s 18 mentors were Jeffrey Bolling, Sarah Butler, Patricia Carruth, Chae Carter, Mariana Chambers, Mariel Diaz, Lori Gadola, Ariel Gordon, Viviana Langhoff, Michele Lau, Tara Levi, Lauren McCawley, Angela Monaco, Morgan Miller, Constance Polamalu, Jackie Raffi, Missy Rogers, and Ivette Stephanopoulos.
The Jewelry Loupe Project launched in 2019 when it was developed by Northern California WJA chapter leader Marie McCarthy of Fiat Lux. It expanded nationwide in 2022.
Since then, it has provided training and mentorship to nearly 70 emerging designers.
Anna Samsonova of Samsonova Consulting assisted WJA in facilitating the expert sessions and coordinating for the 2024 program.
For more information on WJA’s Jewelry Loupe Project, visit the organization’s website.
The Latest

Articles about crime, engagement rings, and a necklace worn in the World Series generated the most interest among readers.

As part of the leadership transition, Sherry Smith will take on the role of vice president of coaching strategy and development.

It marks the third time the country has headed the Kimberley Process. Ghana will serve as vice chair.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

The new Bulova x Stetson designs highlight two animals often associated with the American West—the bison and the Texas Longhorn.


Its residency at Yamron Jewelers will run through May 2026.

From influential executives to innovative designers, we pay tribute to the people we said goodbye to this year.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

The retailer is expanding into areas with large Indian and South Asian populations.

The Italian brand has opened its first flagship amid the peaks of the Dolomites in Madonna di Campiglio, Italy.

The new curation at the Natural History Museum of Los Angeles County showcases rare gem and mineral specimens in their uncut, natural state.

The couple pleaded guilty to concealing at least $127 million in cash transactions at its precious metals businesses.

Consumers shared concerns about prices, inflation, tariffs, trade, and politics in the survey’s write-in response section.

In February 2026, the auction house will move its headquarters to the former Steinway Hall, a neoclassical landmark on Billionaires’ Row.

The former BHP Billiton leader and Gemfields chairman is remembered for his influential leadership throughout his 50-year mining career.

The luxury titan inked a deal to acquire an initial minority stake in the jewelry manufacturer with a pathway to full ownership by 2032.

The company’s curation of unsigned vintage and estate jewelry debuted at the Bloomingdale’s in Costa Mesa, California.

In the recent multi-shipment seizure, CBP also found counterfeit Audemars Piguet, Moncler, and Chrome Hearts items.

Helzberg’s Chief Retail Officer Mitch Maggart shared details about its tests of a new store concept rooted in an elevated luxury experience.

Jewelers of America execs and National Jeweler editors discuss tariffs, the sky-high gold price, and the engagement that broke the internet.

The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.

Laura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.

The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.

Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.

It purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.

The lab-grown diamond grower now offers custom engagement and fashion jewelry through its Kira Custom Lab Jewelry service.

Chandler got his start at Michelson Jewelers and has served as DCA president and CEO since 2001. He will retire at the end of the month.






















