Majors

Signet Shuffles Execs Amid Next Phase of Growth Strategy

MajorsJan 11, 2023

Signet Shuffles Execs Amid Next Phase of Growth Strategy

Notable executives, including Jamie Singleton, Joan Hilson, Kecia Caffie, and Bill Brace, have changed roles.

20230111_Jamie Singleton.jpg
Jamie Singleton, formerly president of Zales, Kay, and Peoples, has been named group president and chief consumer officer. Her position change is one of many at Signet amid a recent executive reshuffle.
Akron, Ohio—Signet is reshuffling its executive team as it heads into the next phase of its “Inspiring Brilliance” growth strategy, the jewelry giant announced in an internal letter to key partners earlier this week.

Jamie Singleton, formerly president of Zales, Kay, and Peoples, has been named group president and chief consumer officer.

She will be tasked with sharpening Signet’s focus on the shopping experience and innovative products.

Singleton will drop her title of chief marketing officer, passing the baton to Tony Rogers.

There are also some changes to Singleton’s leadership team.

20230111_Bill Brace.jpg
Bill Brace has been promoted to president of Kay Jewelers.


Bill Brace, previously president of Jared, has been promoted to president of Kay Jewelers. During his four-year tenure, Jared has grown 22 percent as of the second quarter of fiscal year 2023.

20230111_Kecia Caffie.jpg
Kecia Caffie, formerly the president of Banter by Piercing Pagoda, is now president of Zales.


Kecia Caffie, formerly the president of Banter by Piercing Pagoda, has been promoted to president of Zales. She will also develop designer brand partnerships, starting with Spanish brand PDPAOLA.

During her five years with Banter, which included a rebranding, revenue grew by 60 percent.

Amy Robinson will take on the role of president of Banter by Piercing Pagoda. The retail executive has experience in digital merchandising and marketing, previously working at May Merchandising, Origami Owl, and Michaels Stores.

Stacee Johnson Williams, formerly the senior vice president of Kay, Zales and Peoples, was promoted to managing director of Peoples and senior vice president of merchandise planning and inventory at Kay. She will continue in her role in inventory management and the innovation of Signet’s MPI platform and report to Brace.

During her time in her previous role, inventory productivity hit record highs, said Signet.

 Related stories will be right here … 

“We’ve been on both a cultural and business transformation journey in recent years to evolve Signet into the growth and innovation leader of the jewelry industry,” said CEO Gina Drosos.

“We believe the changes we’re sharing today will help us further our evolution as we continue to innovate for our customers, accelerate our growth, strengthen our culture, and expand our leadership of the jewelry industry, while we continue to invest and develop our people. Our new organization will position us to execute our strategies and leverage our strengths better than ever.”

The jewelry giant will continue to expand its services segment, which includes warranty and repair services, appraisals, jewelry insurance, and Rocksbox, the jewelry subscription business Signet acquired last spring.

20230111_Joan Hilson.jpg
Joan Hilson has taken on the role of chief financial, strategy and services officer.


As part of the services push, Chief Financial Officer Joan Hilson will take on the expanded role of chief financial, strategy and services officer.

20230111_Lisa Walker.jpg
Lisa Walker is the newly appointed president of jewelry services.


Lisa Walker will lead the segment as president of jewelry services.

20230111_Allison Vigil.jpg
Allison Vigil is the new president of jewelry rental subscription service Rocksbox.


Allison Vigil will take on the role of president of Rocksbox as Signet looks to expand its rental services.

In addition to services, Signet wants to bolster its digital capabilities.

20230111_Oded Edelman.jpg
Oded Edelman is taking on the role of chief digital innovation officer and president of pure play retailers.


Oded Edelman will expand his role to chief digital innovation officer and president of pure play retailers, which includes R2Net and accessible luxury brands James Allen and newly acquired Blue Nile.

Signet acquired R2Net, the former owner of JamesAllen.com, in 2017.

“By bringing these strong digitally native organizations together, Signet will continually up-level the innovation of customers’ online shopping,” said the company.

20230111_Bill Luth.jpg
Bill Luth is taking on the expanded role of executive vice president of global store operations, including the Banter store and ops administration teams.

Bill Luth is expanding his role as executive vice president of global store operations to include the Banter store and ops administration teams.

Al Walizadeh, vice president of divisional operations, and Barry Gresky, vice president of operations administration and piercing services at Banter, will now report to Luth.

The shifts and promotions are effective immediately.

The Latest

CCWW lifesaver necklace
CollectionsAug 26, 2025
Does Your Jewelry Stack Need a Snack?

Designer Christina Puchi, the creative force behind CCWW Designs, has created charms and pendants based on iconic candies and crackers.

Nick Jonas x Fossil Campaign
WatchesAug 26, 2025
Nick Jonas Gets Nostalgic in New Fossil Campaign

The Jonas Brothers star showed off new timepieces against the backdrop of his favorite spots in his home state of New Jersey.

Wally Hinkamp and Donna Hinkamp Warren
IndependentsAug 26, 2025
Hinkamp Jewelers Celebrates 70 Years

The family-owned jeweler in Fayetteville, North Carolina, is in the hands of the second generation.

japac-btyb.png
Brought to you by
Rallying Call for the Jewelry Industry on Tariffs and Other Key Issues

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

Emmanuel Raheb
ColumnistsAug 26, 2025
Back to School, Back to Style: Why August is Prime Time for Self-Gifting

In his latest column, Emmanuel Raheb shares tips for encouraging customers to treat themselves to new jewelry.

Weekly QuizAug 22, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
London Jewelers Rolex East Hampton Boutique Exterior
WatchesAug 25, 2025
London Jewelers Brings Rolex to Historic Hamptons Home

The new stand-alone Rolex boutique is housed in the former Odd Fellows Hall, a landmark built in 1897.

Madison Keys
CollectionsAug 25, 2025
Tennis Star Madison Keys Has the Perfect Necklace for the US Open

The Brilliant Earth ambassador co-designed a diamond medallion featuring meaningful symbols.

rio-article photo-diamond.jpg
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine Jewelry

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Marie Lichtenberg emerald and diamond locket on the 18-karat gold “Rosa” chain
TrendsAug 25, 2025
Amanda’s Style File: That’s a Wrap

Wrap jewelry is more than just a trend; it’s the perfect motif for the coming season of layering, scarves, and pumpkin spice.

WatchTime New York
WatchesAug 25, 2025
WatchTime NY Show Returns for 10th Anniversary Edition

The three-day watch collector show, coming this October, will feature 44 exhibiting brands, as well as a new dinner experience.

Sriram “Ram” Natarajan
GradingAug 22, 2025
Former Head of GIA India Promoted to Oversee Global Operations

Sriram “Ram” Natarajan is now GIA’s senior vice president of laboratory operations and is based out of the lab’s headquarters in Carlsbad.

Retrouvaí Diamond Vein Bond Collar
CollectionsAug 22, 2025
Piece of the Week: Retrouvaí’s ‘Diamond Vein Bond’ Collar

The one-of-a-kind collar represents the beauty of imperfection and the strength to rebuild.

Target CEO Brian Cornell and COO Michael Fiddelke
MajorsAug 21, 2025
Target Names New CEO as Sales Continue to Lag

Target CEO Brian Cornell will step down in February and be replaced by the company’s chief operating officer, Michael Fiddelke.

Jewelers of America in Washington DC
Policies & IssuesAug 21, 2025
JA, IDMA Talk Tariffs With Execs in DC

The group met with the president's senior trade advisor earlier this week to express the industry’s concerns about the effects of tariffs.

Tiffany & Co. Pop Up at U.S. Open
MajorsAug 21, 2025
Tiffany & Co. Pops Up at 2025 US Open

The pop-up will display this year's Tiffany & Co. Singles Championship trophies along with a diamond-encrusted tennis racket and ball.

Bellman’s Jewelers The Truthful Jeweler Alex Bellman
IndependentsAug 20, 2025
Bellman’s Jewelers Opens Second Store After COO's TikTok Takes Off

The New Hampshire-based store has expanded to Boston, propelled by the success of Alex Bellman’s TikTok page, “The Truthful Jeweler.”

Stock image of police cars with lights flashing
CrimeAug 20, 2025
Another CA Jewelry Store Rammed With Car, Robbed

The latest incident happened Monday at a store in Oakland, California, continuing a pattern JSA first warned about last month.

Oris New York Harbor Limited Edition II Watch
WatchesAug 20, 2025
Oris Launches Watch Benefiting NYC Harbor Oyster Restoration

The new aqua green New York Harbor Limited Edition II is the watchmaker’s second collaboration with the Billion Oyster Project.

Jewelers for Children logo
Events & AwardsAug 20, 2025
Take the Jewelers for Children ‘Trinity of Purpose’ Challenge

Participants who attend any three Rings of Strength events will be awarded a special medal.

Lulo Rose pink diamond
SourcingAug 19, 2025
Dubai’s Jemora Group Buys Diamond Miner Lucapa

The investment company, founded by Dev Shetty, has acquired the struggling miner and its assets, including the Lulo mine in Angola.

National Jeweler columnist and jewelry sales expert Peter Smith
ColumnistsAug 19, 2025
Peter Smith: The Arrival Fallacy and Jewelry Retail

Smith shares wisdom he gleaned from a podcast he was listening to one morning while being walked by his dog, a Malshi named Sophie.

Fake Van Cleef & Arpels Alhambra earrings
CrimeAug 19, 2025
Customs Seizes 7,300 Pairs of Fake ‘Alhambra’ Earrings

The counterfeit Van Cleef & Arpels jewels would have been worth more than $30 million if genuine.

MJSA Logo
MajorsAug 19, 2025
MJSA Apprenticeship Program Is Nationally Recognized

The MJSA Mentor & Apprenticeship Program received the Registered Apprenticeship Program designation by the U.S. Department of Labor.

Masaki Obu
WatchesAug 19, 2025
Casio America Names New Timepiece Division Manager

Casio executive and watch enthusiast Masaki Obu is the new general manager of its U.S. timepiece division.

Michael Barabash and husband Raymond Cuadrado
MajorsAug 18, 2025
Verragio’s Michael Barabash, a ‘Kind Soul,’ Dies at 58

Barabash, Verragio’s client relations representative, was a vital member of the team and is remembered as being warm and full of life.

John Hardy Dot Coil Necklace and Dot Hoop Earrings
CollectionsAug 18, 2025
John Hardy’s New ‘Dot’ Collection Is on Point

Originally introduced in 1992, the “Dot” collection is back with a capsule featuring five archival designs and three new creations.

IJO Vendor of the Year Allison-Kaufman
Events & AwardsAug 18, 2025
IJO Announces 2025 Vendor of the Year

Allison-Kaufman has received the honor for the fourth year in a row.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy