Crime

JSA Warns of ‘Pandemic’ of Distraction Thefts Nationwide

CrimeJun 27, 2022

JSA Warns of ‘Pandemic’ of Distraction Thefts Nationwide

It cited two recent cases in California, plus incidents in Florida, Kansas, and Illinois.

2021_Crime police cars.jpg
New York—The Jewelers’ Security Alliance recently issued another warning about distraction thefts, this time allegedly involving members of the nomadic ethnic group known as Roma.

According to JSA, at 7:10 p.m. on June 15, the four suspects pictured below (click to enlarge) stole gold bracelets and a gold nugget from a jewelry store in Santa Monica, California.

Some of the same suspects allegedly participated in another distraction theft the day before, this one at a jewelry store in Newport Beach.
 
20220627_Santa Monica suspects.jpg
The Jewelers’ Security Alliance provided this security camera still of the four individuals wanted for a distraction theft on June 15 in Santa Monica, California. Some of the suspects allegedly also stole jewelry from a store in Newport Beach on June 14.

Previously, JSA warned of two “very active” teams of Roma distraction thieves.

The first team, pictured at left below (click to enlarge), allegedly stole a gold pendant from a jewelry store in Winter Park, Florida, on March 10; a necklace in Westmont, Illinois on May 14; and two rings and a watch from a store in Lawrence, Kansas on May 18.

20220627_team suspects.jpg
Pictured at left is the first team of suspects, wanted in distraction thefts in Florida, Illinois, and Kansas, according to JSA, while Marioara Munteanu and her alleged male accomplice are pictured at right. (Photo courtesy of JSA)

The second team has two suspects, one of whom JSA identified as Marioara Munteanu.

She and a male accomplice allegedly committed distraction thefts in Wichita Falls, Texas on April 13, in the Utah cities of Lehi and Logan on May 24, and in Missoula, Montana.

This is not the first time JSA has mentioned Munteanu’s name as a suspect in a distraction theft. She was in the organization’s Feb. 22 and March 22 crime alerts as well. 

 Related stories will be right here … 

JSA’s most recent warning about the recent rash of distraction thefts nationwide comes less than two months after it reported on bands of professionals distracting store employees in order to make off with jewelry.

This included a case in which three people worked together to steal a tray of 112 diamond rings from a store in New York City’s Diamond District.

JSA shared tips for preventing or mitigating distraction thefts and their related losses. They include the following.

1. Three or more individuals entering the store together is a red flag.

2. Show only one item at a time and return it to the showcase when finished. Do not let customers distract from this habit by flashing cash or asking questions.

3. Employees should always know the location of the merchandise they are showing or have shown.

Anyone with information on the above suspects and/or crimes is asked to contact JSA at 212-687-0328 or jsa2@jewelerssecurity.org.

The Latest

Lugano Diamonds Greenwich Connecticut store
MajorsOct 13, 2026
David Webb Owner Purchases Lugano Jewelry

The high-end jewelry retailer was sold to private investment firm Middle West Partners and a group of longtime clients.

Stephanie Gottlieb Wholesale Lab-Grown Collection
Lab-GrownOct 13, 2026
Stephanie Gottlieb Takes Lab-Grown Diamond Collection Wholesale

The jewelry designer has partnered with Sofer Jewelry to distribute her 85-piece lab-grown diamond collection.

Sean Dunn
IndependentsOct 13, 2026
Retailer Hall of Fame 2026: Sean Dunn

Dunn, this year’s Single-Store Independent inductee, is passionate about innovation and telling the story of natural diamonds.

1872 x 1052 Gemolite.jpg
Brought to you by
Meet Gemology’s Next Generation Microscope: GIA® Gemolite® NXT Professional Edition

Experience gemstones with greater precision and comfort than ever before.

Bulgari pink diamond
AuctionsOct 13, 2026
Christie's Geneva To Auction 'Bulgari Pink' Diamond

The 24-carat fancy intense pink diamond ring could fetch up to $18 million at the November sale.

Weekly QuizOct 08, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Greenwich St. Jewelers Island Jewel candle
IndependentsOct 13, 2026
Greenwich St. Jewelers’ New Candle Smells Like Home

The “Island Jewel” candle honors New York City and Puerto Rico and raises money for the island’s water relief efforts.

TechnologyOct 13, 2026
GemFind Is a New JA Member Benefit Partner

The partnership will give JA members access to preferred pricing, exclusive benefits, technology solutions, education, and resources.

Cover.jpg
Brought to you by
Your Piece Could Be the One Editors Talk About

Submit your pieces for a chance to win in this year's competition.

Stock image of a person holding holidays bags
SurveysOct 09, 2026
These Will Be the 10 Busiest Days for In-Store Shopping This Holiday Season

Stores should expect to see the most customers on Nov. 27, and Christmas week is expected to be hectic too, as Dec. 25 falls on a Friday.

Elisa Solomon x Serendipity 3 Frozen Hot Chocolate Charm
CollectionsOct 09, 2026
Elisa Solomon Collabs With Serendipity 3 on ‘Frozen Hot Chocolate’ Charm

The charm, our Piece of the Week, features brown diamond frozen hot chocolate topped with white diamond whipped cream and a ruby straw.

8 carat fancy blue diamond
AuctionsOct 09, 2026
8-Carat Blue Diamond Goes Unsold at UK Jewelry Auction

The top lot of Elmwood’s recent fine jewelry sale in London was a 1.84-carat, D color Tiffany & Co. solitaire diamond ring.

Ebel sport classic watch
WatchesOct 09, 2026
Movado to Sell Majority Stake in Ebel for $66.5M

The watch company agreed to sell a 95 percent interest to a group comprised of F.P. Journe, Chanel, and Swiss watch exec Pierre Jacques.

Stock image of paper money and coins
Policies & IssuesOct 08, 2026
Third Wave of IEEPA Tariff Refunds Begins

This round of tariff refunds is for importers that have sued over IEEPA tariffs in the Court of International Trade and won.

Brent Neale Back to Basics Collection Pink Garnet Capsule
CollectionsOct 08, 2026
Brent Neale’s New Collection Goes ‘Back to Basics’

It revisits the brand’s most requested silhouettes, from "Pillow"-set necklaces and bracelets to "Signature"-set rings and earrings.

Ethical Gem Fair Brooklyn
SourcingOct 08, 2026
Ethical Gem Fair Heads Back to Brooklyn

The trade-only event includes buying opportunities as well as educational sessions on artisanal mining, the new Paraíba source, and more.

Ara Chanakian Overall Design Winner
Events & AwardsOct 08, 2026
Pattons Fine Jewelry Sweeps Local Design Contest

Ara Chanakian, a jeweler at Pattons, took home top honors in every category at Jewelers of Louisiana’s annual jewelry design competition.

Reba McEntire belt buckle
AuctionsOct 08, 2026
Reba McEntire’s Jewelry, Watches Head to Julien’s Auctions

The live charity benefit sale in Nashville will also feature gowns, boots, and other memorabilia from the country music legend.

overnght sb 1026.png
Supplier BulletinOct 08, 2026
Overnight Mountings’ Bridal Builder Helps Jewelers Turn Custom Design into a Hands-On Selling Experience

Sponsored by Overnight Mountings

The entrance to The Plumb Club pavilion at JCK Las Vegas
Policies & IssuesOct 07, 2026
The Plumb Club Amplifies Its Voice as Geopolitical Pressures Mount

The supplier organization recently joined JA and JVC to have more input on political issues affecting the jewelry industry.

Woman wearing Blue Nile Royal Asscher jewelry
CollectionsOct 07, 2026
Blue Nile, Royal Asscher Collection Highlights Natural Diamond Beauty

Blue Nile, a Signet Jewelers-owned brand, is now Royal Asscher’s exclusive licensed retailer in North America.

Audemars Piguet Risoud Eclipse Necklace
CollectionsOct 07, 2026
4 Standout Pieces in Audemars Piguet’s First High Jewelry Collection

“Royal Oak” pays homage to the brand’s most popular watch model using 18-karat gold as well as diamonds, emeralds, and sapphires.

Juan Morales and Joseph Nicosia
MajorsOct 07, 2026
Empire Safe & Vault Promotes Juan Morales to CEO

As part of the transition, Joseph Nicosia has stepped into the role of COO.

American Gem Trade Association logo
SourcingOct 07, 2026
AGTA Extends Deadline for 2026 Spectrum Awards Entries

Participants now have until Oct. 14 to complete their submissions.

The Retail Smiths Principal Partner Sherry Smith
ColumnistsOct 06, 2026
Sherry Smith: Is the Consumer Really Trading Up?

Ahead of the holidays, Smith urges jewelers to take a hard look at who’s buying jewelry, what they’re purchasing, and who’s stopped buying.

Molly Stillman @fashionveggie, Beth Jones @bjonesstyle, Helene Cortez @cortezhelene, and Haley Jordan @haleyjordan12 
SourcingOct 06, 2026
DDG Taps Influencers for ‘My Diamond Does Good’ Campaign

In the new consumer-facing campaign, four fashion and lifestyle creators share the stories behind their natural diamond pieces.

Bryan Cowan and Tom Schwartz
MajorsOct 06, 2026
Frederick Goldman Names COO, CMO

FGI President John Orrico is also leaving the company after more than 13 years.

JIS Miami fall
Events & AwardsOct 06, 2026
JIS Fall Returns to Miami

The 2026 edition will feature presentations on alternative materials and design trends, as well as pop-up activations on the show floor.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy