Editors

20 Designers to Watch in 2020 and Beyond: Conscious Makers

EditorsJan 30, 2020

20 Designers to Watch in 2020 and Beyond: Conscious Makers

Meet four brands that marry design with responsible practices.

20200129_prounis2.jpg
A ring from Prounis
In the final installment of 20 Designers to Watch in 2020 and Beyond, I focus on what will arguably be the most important element of jewelry-making this decade—ethical practices.

The “Conscious Makers” are companies that incorporate responsible ways of doing business into their DNA and communicate their practices to consumers, whether it be transparent and ethical sourcing, employing local artisans or paying employees a living wage.

As the consumer becomes more educated and aware, these brands have the foresight to marry their creativity as artists with their commitment to environmental and social progress, holding themselves to a high standard and serving as an example to their peers.

Read Part IV of 20 Designers to Watch in 2020 and Beyond here.

Conscious Makers: Melissa Joy Manning, Wwake, Prounis, KatKim 

Melissa Joy Manning
Founded: 1997
Based In: Berkeley, California and Brooklyn, New York
Key Retailers: Esqueleto, New Twist, Net-a-Porter, Silverado Jewelry Gallery

Among her peers, Melissa Joy Manning is considered the forerunner in the realm of eco-conscious jewelry, setting the bar for responsibility in multiple areas.

The designer’s elegant, easy-to-throw-on oeuvre is handmade to order, crafted in recycled metals and responsibly sourced stones in a certified Green studio where every shipment is carbon-offset through partnership with the UPS carbon-neutral emissions program. 

Manning’s holistic approach to sustainability extends to her team. Employees are paid a living wage and full benefits.

Wages and benefits are perhaps the least-talked-about element of conscious business in the jewelry industry now but, as always, Manning is pushing the conversation front and center, as she continues to embody environmental and social values.




Wwake
Designer:
Wing Yau
Founded: 2013
Based In: Brooklyn
Key Retailers: Net-a-Porter, Catbird, Nordstrom

Wwake has made a concerted effort to embody sustainability and environmental responsibility in the fine jewelry world, becoming one of the most conscious brands today. Its vision is informed by its 90 percent female staff, including its entirely female in-house staff of bench jewelers, a rarity in the jewelry industry. 

Handmade in Brooklyn, Wwake sources stones from carefully-vetted dealers and at times works directly with miners.

But the brand also puts a focus on low-impact materials when it can, including the use of recycled diamonds, recycled gold certified by SCS Global Services, a third-party verification organization, Fairmined certified gold, as well as the sourcing of antique diamonds and rough gems mined in the 1980s and 1990s so as not to contribute to present-day mining.




Prounis
Designer:
Jean Prounis
Founded: 2017
Based In: New York
Key Retailers: Bergdorf Goodman, Dover Street Market, Twist, Catbird

The youngest brand in the 20 Designers to Watch series, Prounis has made a quick impact with its refined take on jewelry inspired by antiquity.

“It’s so refreshing to see a jeweler, especially a young one, eschewing novelty for novelty’s sake and really celebrating old-world craftsmanship,” jewelry editor and stylist Kareem Rashed said of designer Jean Prounis.

“Her reverence for history and ability to distill designs down to their purest form is really special.”

A young designer with an old soul and appreciation for history, Prounis applies the same defining maturity running through her design aesthetic to her small business practices.

Her female-run studio works in recycled gold and responsibly sourced gemstones, keeping ancient jewelry traditions like granulation alive. 

The majority of the handmade production is made to order, “which allows us to control our ecological footprint and create jewelry with a purpose,” the designer said. 




KatKim
Designer:
Katherine Kim
Founded: 2015
Based In: New York
Key Retailers: Moda Operandi, Net-a-Porter and Goop

On a purely design basis, the eco-conscious fashion sector has had an uphill battle shedding its drab reputation. Enter KatKim, a Central Saint Martins graduate who doesn’t sacrifice vision for responsible production.

“We go to great lengths to see that our philosophy is applied to every aspect of our design and productions, and are committed to remaining transparent in our processes and selections as we seek to continually improve our overall impact on our planet,” designer Katherine Kim said.

Handmade in Los Angeles by master artisans, KatKim’s avant-garde creations, like the signature “Ear Pin,” are made from responsibly sourced diamonds and SCS-certified Fairmined gold.

The brand has become a celebrity staple, pictured on a constant rotation of red carpets, delivering its responsible ethos by way of a cooler-than-cool aesthetic.

Ashley Davisis the senior editor, fashion at National Jeweler, covering all things related to design, style and trends.

The Latest

Screenshots of Episode 4 of the “My Next Question” podcast
PodcastsApr 15, 2026
Episode 4: The Natural Diamond Dilemma

Sally Morrison and Mark Klein discuss De Beers’ first beacon in 16 years and the mistake the industry made with lab-grown diamonds.

Randy McKenzie of Spark Creations
MajorsApr 15, 2026
Spark Creations’ Randy McKenzie Dies at 72

McKenzie spent 45 years with Spark Creations and is remembered for being kind, dedicated, and hardworking.

Rolex Cosmograph Daytona Watch
WatchesApr 15, 2026
These Are the New Rolex Watches for 2026

Rolex focused exclusively on the Oyster Perpetual this year, as the model is celebrating its 100th anniversary.

Antique Jewelry & Watch Show
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las Vegas

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Pomellato Nudo blue topaz necklaces
FinancialsApr 15, 2026
Kering’s Jewelry Shines in Q1, Gucci’s Struggle Continues

The luxury giant discussed the Middle East conflict and its transformation plans, hinting at a stronger jewelry presence in North America.

Weekly QuizApr 09, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Kalpesh Jhaveri
SourcingApr 15, 2026
Diamond Club West Coast Names 2026 Board

Kalpesh Jhaveri was re-elected as president for a third year.

Diamond Divas
TechnologyApr 15, 2026
This Jewelry Brand’s Video Series Is Up for a Webby Award

“Diamond Divas,” a social media reality series by Shahla Karimi Jewelry, is nominated in the “Best Social: Fashion & Beauty” category.

lvajws image 1.jpg
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the Globe

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

De Beers Desert Diamonds Bridal Campaign Imagery
SourcingApr 14, 2026
De Beers Expands ‘Desert Diamonds’ Beacon Into Bridal

The campaign seeks to reignite desire for natural diamond engagement rings by highlighting the “distinct character” of warm-toned diamonds.

Model wearing Bulgari Vimini necklace and earrings
FinancialsApr 14, 2026
LVMH’s Q1 Sales Sink 6% Amid Middle East Conflict

Plus, how Saks Global’s bankruptcy affected the luxury giant’s first quarter.

International Jade Summit
SourcingApr 14, 2026
International Jade Summit to Return to Monterey

Presented by Mason-Kay Jade, the summit, in its second year, will again be held during the Monterey Bay Jade Festival.

Continental Buying Group
Events & AwardsApr 14, 2026
CBG Releases Details for Las Vegas Show

The group has announced its lineup of speakers and a new “Rising Stars” pavilion.

Uniform Object Carbon Form Collection Campaign Imagery
CollectionsApr 13, 2026
Uniform Object’s New Jewelry Collection Centers on the ‘Carbon Form’

The “Carbon Form” collection explores the contrast between high and low materials, using rubber cord alongside 18-karat gold and gemstones.

Jewelers of America
Events & AwardsApr 13, 2026
JA Accepting 2026 Impact Initiative Applications

The program provides essential funding to organizations for projects that enhance the jewelry industry.

Coconut Grove Miami
Events & AwardsApr 13, 2026
Couture Announces New Show in Miami

The jewelry trade show is launching its first open-to-the-public event in Coconut Grove this November.

Police car with lights on
CrimeApr 13, 2026
JSA Offers Reward in Oregon Jewelry Store Armed Robbery

JSA is seeking information about the gunpoint robbery of a Kay Jewelers location in Oregon’s Washington Square Mall.

Watches on a table next to a coffee cup
WatchesApr 10, 2026
These Watches Have Increased in Value the Most Since 2018, Says Chrono24

The top-performing watch models may be surprising, with Rolex and several popular pandemic-era picks notably absent from the top 20.

Ophelia Eve Scroll Toggle Pendant
CollectionsApr 10, 2026
Ophelia Eve’s Toggle Pendant Holds Your Secrets

The “Scroll” toggle pendant, our Piece of the Week, opens to reveal a hidden message, mantra, or love letter written on washi paper.

National Jeweler columnist Sherry Smith, partner at The Retail Smiths
ColumnistsApr 09, 2026
Jewelry Demand Isn’t Stronger, Prices Are Just Higher

Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.

Tiffany & Co. Nathalie Verdeille
MajorsApr 09, 2026
Tiffany & Co. Promotes Nathalie Verdeille to SVP, Chief Artistic Officer

In her newly expanded role, she will continue to oversee the jewelry category, as well as watches, home, and accessories.

Jacob & Co. The Godfather II Musical Watch
WatchesApr 09, 2026
Jacob & Co. Rolls Out Its Sequel to ‘The Godfather’ Musical Watch

“The Godfather II” watch plays two melodies from the mob film’s score, “The Godfather’s Waltz” and “The Godfather Love Theme.”

Jesse Itzler
Events & AwardsApr 09, 2026
JCK Announces Jesse Itzler as 2026 Keynote Speaker

Organizers have also introduced the new JCK Talks Signature Series, as well as an offering of watch-focused workshops and lectures.

Alan Hodgkinson
SourcingApr 09, 2026
AGA To Honor ‘Quiet Leadership’ With New Award

The Alan Hodgkinson Medal recognizes gemologists who are consistently generous with their time and expertise.

Oris CEO Rolf Studer and Oris CFO Claudine Gertiser
WatchesApr 09, 2026
Oris Names New CEO, CFO

The Swiss watchmaker is changing up its executive leadership team as part of a restructuring.

Hearts On Fire What’s Your Signature Campaign Imagery
CollectionsApr 08, 2026
Hearts On Fire Celebrates 30 Years By Asking a Question

The “What’s Your Signature?” campaign invites women to think about how they see themselves.

41.82-carat Type IIb blue diamond recovered from Cullinan in January 2026
SourcingApr 08, 2026
Sale of 42-Carat Blue Diamond Gives Petra a Boost in Q3

The big diamond’s sale added to the company’s revenue though the market remains “challenging” overall, particularly for smaller goods.

American Gem Society Confluence Logo
Events & AwardsApr 08, 2026
AGS Confluence Returns with AI, Sustainability Sessions

Rob Bates of The Jewelry Wire will also moderate a panel on the state of the jewelry industry during the virtual event.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy