Crime

Seizure of Fake Rolexes Leads Authorities to $16M Counterfeit Goods Ring

CrimeFeb 15, 2022

Seizure of Fake Rolexes Leads Authorities to $16M Counterfeit Goods Ring

The trail led to a couple in Lawrenceville, Georgia, who were charged with possession and sale of goods bearing a counterfeit trademark.

2022_Customs.jpg
U.S. Customs and Border Protection Officers in Memphis, Tennessee found nearly 60 counterfeit Rolex watches, and later uncovered an inventory of counterfeit goods valued at more than $15.8 million.
Memphis, Tenn.—U.S. Customs and Border Protection Officers in Memphis seized a shipment of nearly 60 fake Rolex watches that eventually led authorities to a $16 million counterfeit goods business operating out of suburban Atlanta. 

According to a CBP press release, the case started last fall when customs officials decided to examine two shipments that had arrived in Memphis Sept. 28, originating from the Mexican state of Chihuahua and heading to a residence in Lawrenceville, Georgia.

Inside the packages, they found an assortment of fake Rolexes, including 19 Submariners, 15 Yacht-Masters, 10 Sky-Dwellers, 10 Datejust watches, three Daytonas, and two Rolex Oyster Perpetuals.

Customs officials also found five pairs of counterfeit Chanel sunglasses, two pairs of Versace sunglasses, and a Louis Vuitton duffle bag.

The second shipment contained 20 fake Louis Vuitton tote bags.

CBP said the counterfeit goods, which had an actual value of more than $1 million, were turned over to Homeland Security Investigations, a division of Immigrations & Customs Enforcement, which continued its coordinated efforts with officials in Gwinnett County, where Lawrenceville is located.

 Related stories will be right here … 

A three-month investigation led officials to a couple in Lawrenceville, Georgia.

On Nov. 18, the Gwinnett Police Department Special Investigation Section Vice Unit seized more than 9,000 counterfeit goods, valued at more than $15.8 million, from a business named Real Moda.

Officers found counterfeit items stored in multiple locations, including at Real Moda’s store, and advertised for sale on Facebook, according to CBP.

 The 31-year-old woman and the 33-year-old man, whose names were not provided, were arrested and charged with possession and sale of goods bearing a counterfeit trademark.

They were released on bond earlier this month.

“According to the arrested sellers, their customers knew they were buying counterfeits, which is maddening,” said Michael Neipert, Memphis Area Port Director.

“Why would you want to walk around with a fake $18 Louis Vuitton tote, $1,522 cheaper than an original? That’s uncouth. It diminishes the original product.”

The rise of e-commerce has given counterfeit goods more ways to reach U.S. consumers, said CBP.

Officials said they have seized more than 83,000 shipments for trade violations in the current fiscal year, with counterfeit watches and jewelry making up nearly half of the total retail value of seized goods.

The Latest

In Memoriam collage 2025
IndependentsDec 29, 2025
In Memoriam: Industry Friends We Lost in 2025

From influential executives to innovative designers, we pay tribute to the people we said goodbye to this year.

Tanishq Orlando store exterior
MajorsDec 29, 2025
Tanishq Opens New Stores in Florida, Virginia

The retailer is expanding into areas with large Indian and South Asian populations.

Nanis Madonna di Campiglio Flagship
MajorsDec 29, 2025
Nanis Opens First Flagship Store

The Italian brand has opened its first flagship amid the peaks of the Dolomites in Madonna di Campiglio, Italy.

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Amethyst Geodes Unearthed: Raw Beauty
SourcingDec 29, 2025
‘Unearthed: Raw Beauty’ Exhibition Opens at LA Museum

The new curation at the Natural History Museum of Los Angeles County showcases rare gem and mineral specimens in their uncut, natural state.

Weekly QuizDec 23, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
People shopping in winter clothes
SurveysDec 24, 2025
Consumer Confidence Falls Again in December

Consumers shared concerns about prices, inflation, tariffs, trade, and politics in the survey’s write-in response section.

Bonhams US headquarters
AuctionsDec 24, 2025
Bonhams to Open New U.S. Flagship in NYC

In February 2026, the auction house will move its headquarters to the former Steinway Hall, a neoclassical landmark on Billionaires’ Row.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Hana Kaneko rings
Events & AwardsDec 24, 2025
NYC Jewelry, Antique, & Object Show Announces Winter Event

The new show will take place Jan. 23-25, 2026.

Brian Patrick Gilbertson
SourcingDec 23, 2025
Mining Titan Brian Gilbertson Dies at 82

The former BHP Billiton leader and Gemfields chairman is remembered for his influential leadership throughout his 50-year mining career.

Costume Designers Guild Award By Bulgari
Events & AwardsDec 23, 2025
Bulgari Reimagines Costume Designers Guild Award

The LVMH-owned brand has partnered with the costume design union to revamp its award for 2026.

Kering logo
MajorsDec 23, 2025
Kering to Acquire Stake in Raselli Franco Group

The luxury titan inked a deal to acquire an initial minority stake in the jewelry manufacturer with a pathway to full ownership by 2032.

For Future Reference Vintage
MajorsDec 23, 2025
For Future Reference Vintage Enters Bloomingdale’s

The company’s curation of unsigned vintage and estate jewelry debuted at the Bloomingdale’s in Costa Mesa, California.

Helzberg new store concept rendering
EditorsDec 22, 2025
How Helzberg Is Reimagining Its Stores

Helzberg’s Chief Retail Officer Mitch Maggart shared details about its tests of a new store concept rooted in an elevated luxury experience.

Graphic for the 2025 Year-End Webinar
Recorded WebinarsDec 22, 2025
2025 Jewelry Rewind: Looking Back on an Eventful Year

Jewelers of America execs and National Jeweler editors discuss tariffs, the sky-high gold price, and the engagement that broke the internet.

Pair of Ippolita Lollatini earrings
MajorsDec 19, 2025
MadaLuxe Group Acquires Ippolita

The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.

Bulgari CEO Laura Burdese
MajorsDec 19, 2025
LVMH Names New Bulgari CEO

Laura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.

Harwell Godfrey Lil Buddies
EditorsDec 19, 2025
2025 Jewelry Superlatives: A Yearbook-Style Year in Review

The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.

Front of Jean Schlumberger’s ‘African Cat’ brooch
AuctionsDec 19, 2025
Jean Schlumberger’s ‘African Cat’ Is Purr-Fection

Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.

Audemars Piguet Grosse Pièce
AuctionsDec 18, 2025
Audemars Piguet Reclaims Historic Pocket Watch at Auction

It purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.

Diamond ring in parts
Lab-GrownDec 18, 2025
Kira Jewels Debuts Custom Lab-Grown Diamond Jewelry Service

The lab-grown diamond grower now offers custom engagement and fashion jewelry through its Kira Custom Lab Jewelry service.

Terry and Cindy Chandler at AGS Conclave
EditorsDec 18, 2025
Terry Chandler Looks Back on 40 Years of Opportunity, Change, and Friends

Chandler got his start at Michelson Jewelers and has served as DCA president and CEO since 2001. He will retire at the end of the month.

Rendering of Bob’s Watches JFK airport store
WatchesDec 18, 2025
Bob’s Watches to Open Store in New York’s JFK Airport

The boutique is slated to open this week inside Terminal 8, offering pre-owned Rolex watches and more to international travelers.

JamAlert 1872x1052.png
Supplier BulletinDec 18, 2025
Cell Jammers Are Targeting Your Business. Here's How to Beat Them

Sponsored by Digital Monitoring Products

Fabergé egg pendant near gloved hand
CrimeDec 17, 2025
Man Pleads Not Guilty to Swallowing Fabergé Pendant

The special-edition egg pendant ingested in a New Zealand jewelry store was recovered after a six-day wait.

Ashley Zhang Jewelry Snake Necklace, Renato Cipullo Hematite Blaze Necklace, Vanessa Fernandez Studio Curva Wrap Hoops, Hernsdorf Tears of Aphrodite Necklace, Robinson Pelham Tsar Star Earrings, Marla Aaron Nymphenburg Lock, Lof The Valentine Ring
EditorsDec 17, 2025
2025 Jewelry Rewind: The Best Piece of the Week Picks

Associate Editor Natalie Francisco plays favorites with Piece of the Week, selecting a standout piece of jewelry from each month of 2025.

Lucy Hale in Jacquie Aiche’s Love and Desire Campaign
CollectionsDec 17, 2025
Lucy Hale Stars in Jacquie Aiche’s Holiday Campaign

The “Love and Desire” campaign is inspired by the magic that follows when one’s heart leads the way, said the brand.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy