Marco Bicego’s Amethyst Collection Travels to a Purple Paradise
The “Paradise Amethyst” collection focuses on amethyst, pink tourmaline, garnet, and 18-karat yellow gold beads.

The “Paradise Amethyst” collection introduces a new color palette of purple and pink gemstones to the offerings.
Paradise is a celebration of color and craftsmanship, said the brand, as it highlights an enduring love for the natural beauty of gemstones.
The collection showcases amethyst and pink tourmaline beads with 18-karat yellow gold and garnet bead accents.
These beads are often shaped in the Paradise collection’s signature heart-shaped cut that was designed to amplify a gemstone’s luster and movement, said the brand.
The addition of the amethyst color palette marks an evolution in the Paradise gemstone collection, said Marco Bicego, founder and creative director of his eponymous brand.
“The purple and pink palette speaks to the elegant romanticism and bold femininity that define our customer,” said Bicego.
There are nine pieces in the collection, including lariat necklaces, drop and hoop earrings, and single and double-strand bracelets.
The Paradise Amethyst collection debuted this week and retails from $1,900 to $13,550.
It is available on the Marco Bicego website.
The Latest

A ring set with “hogback” diamonds, an early stone cut dating to around the 16th century, sold for more than $20,000 at a U.K. auction.

The new initiative donates a portion of the proceeds from select charms to charitable causes.

The Brooklyn-based jeweler created a limited-edition version of its “Aura” eternity band, set with gemstones in the team’s colors.

Colored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.

Dallow will lead the International Colored Gemstone Association, effective July 6.


Senior Editor Lenore Fedow headed to Savannah to learn more about the 10-year, $10 million partnership between JM and the art school.

The week-long event in Geneva is slated for April 2027.

DCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.

The three industry leaders bring financial, communications, and legal expertise to the nonprofit’s board of directors.

Jewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.

The fourth collaborative collection from the retailer and jewelry content creator focuses on gemstone charms and strands of colorful beads.

This year’s AGTA Spectrum & Cutting Edge Awards will feature two new categories.

The collection features traceable alexandrite from Brazil in calibrated sizes that is sorted by grade.

Dhaval Raja has been appointed to the role.

The capsule collection looks to vintage trunk pins that echo the spirit of speed, freedom, and the mythology of the American road trip.

SSEF issued a notice about the potential new source of the sought-after gemstone, citing “credible reports” from trade sources.

As Amazon Prime Day kicks off, Etsy is encouraging shoppers to support small businesses.

Cole Winward is the recipient of 2026 AGA Gemological Scholarship.

Whether they evoked nostalgia, wonder, or laughter, these jewels put a smile on our faces.

Scheduled for April 2027, Basilia will be the first watch and jewelry trade show held in Basel since the collapse of Baselworld in 2020.

Submissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.

The beloved beagle dons his aviator outfit for the new Engineer Master II Snoopy Flying Ace timepiece.

The recent high jewelry auction, which also featured the sale of a 10-carat blue diamond, was “a celebration of color.”

She wore the “Le Cauri Endiamanté” earrings, our Piece of the Week, in the Obamas’ first dual portrait for the Obama Presidential Center.

Couture’s Michelle Orman joins Amanda Gizzi and Michelle Graff for this special post-Market Week episode of My Next Question.

The lab is seeing emeralds with filler added post-testing enter the market, accompanied by reports that indicate little to no treatment.

The third generation of the Stern family to head Patek Philippe, he navigated the “quartz crisis” and preserved the brand’s independence.























