Recorded WebinarsSep 12, 2022
Watch: The New Company Tracking Industry Trends Sep 16, 2022
Watch: Mastering Jewelry TikTok with The Clear Cut and Maejean Vintage
Olivia Landau and Jess Velke share the strategies that earned them a following on the platform.
TikTok remains the most elusive social media tool for jewelry sellers.
It’s also the most downloaded app worldwide in 2022 and a key place where Gen-Z spends time, a.k.a. the generation that will eventually usurp older demographics in spending power.
But how can the jewelry industry translate luxury into the more organic, off-the-cuff style of the platform? Two companies that have cracked the code are The Clear Cut and Maejean Vintage.
The Clear Cut CEO Olivia Landau and Maejean Vintage Digital Marketer Jess Velke break down how they’re mastering #JewelryTok with Senior Editor, Fashion Ashley Davis in the video above.
Join National Jeweler’s next webinar on Tuesday, Sept. 20 at 2 p.m. EST on “What Jewelers Should Know About Insurance.”
Associate Editor, News, Lenore Fedow will be in conversation with Mark Devereaux of Jewelers Mutual and Andrew Chipman of Berkley Asset Protection to discuss what jewelers need to know about insurance.
Associate Editor, News, Lenore Fedow will be in conversation with Mark Devereaux of Jewelers Mutual and Andrew Chipman of Berkley Asset Protection to discuss what jewelers need to know about insurance.
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Weekly QuizSep 29, 2023
This Week’s QuizTest your jewelry news knowledge with this short test.
CrimeSep 28, 2023
Have You Seen Jewels Like These? The British Museum Wants to KnowThe museum is asking for the public’s help in finding thousands of pieces of ancient gold jewelry and gemstones stolen from a storeroom.
MajorsSep 28, 2023
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A Conversation with Dialog SolutionsDo you always want the right diamonds at the right price in your store? Introducing Dialog, the world’s first diamond subscription service.
AuctionsSep 27, 2023
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SourcingSep 27, 2023
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SurveysSep 27, 2023
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Events & AwardsSep 26, 2023
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Events & AwardsSep 26, 2023
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SurveysSep 26, 2023
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CrimeSep 25, 2023
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CollectionsSep 25, 2023
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MajorsSep 25, 2023
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MajorsSep 25, 2023
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MajorsSep 22, 2023
David Yurman Alleges These Two Companies Copied Its DesignsThe company has filed complaints against Royal Chain and Samuel B.
TrendsSep 22, 2023
Piece of the Week: Yun Yun Sun’s ‘Puzzle’ Ring The two-stone style benefits from two-toned metal.
Events & AwardsSep 22, 2023
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WatchesSep 21, 2023
Timex Wants Your Old WatchThe company just rolled out “Timex Rewound,” a new takeback and resale program.
GradingSep 21, 2023
Retailers Warned About Fraudulent Email Purportedly From GIA The lab confirmed it did not send the message.
AuctionsSep 21, 2023
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