Lab-GrownNov 04, 2021
Analyst: Fashion Jewelry, Industrial Uses Will Drive Lab-Grown Diamond Demand Lab-GrownFeb 07, 2022
Lusix Adds Natural Diamond Veteran to Leadership Team
The lab-grown diamond producer welcomed Eyal Axelrod as its new vice president of sales and marketing.
Eyal Axelrod, who worked in the natural diamond industry for two decades, is the new vice president of sales and marketing at lab-grown diamond producer Lusix.
Rehovot, Israel—Lab-grown diamond producer Lusix has added a natural diamond veteran to its leadership team.
Eyal Axelrod, whose diamond industry experience spans two decades, will join the company as its vice president of sales and marketing.
Prior to joining Lusix, he worked for I. Hennig & Co., one of the largest De Beers brokers and consulting companies in the diamond world.
After receiving his MBA from Tel Aviv University, majoring in marketing and strategy, Axelrod was promoted to lead the company’s Israel office.
At Lusix, Axelrod will be tasked with leading the company’s sales and marketing strategy, including forging new partnerships and supporting the “positive positioning” of lab-grown diamonds, said the company in a press release about his hire.
“We are extremely happy to welcome Eyal to Lusix’s management team,” said Silviu Reinhorn, CEO of Lusix.
“As Lusix continues to grow, we have an excellent group of leaders at the forefront to help accomplish our vision of being supplier of choice for very high quality sustainably grown diamonds. Eyal’s appointment will enable Lusix to reach new strategic clients and strengthen our ties with leading diamond industry players.”
Lusix achieved the SCS Global Responsibly Grown Diamond certification in 2021.
Axelrod’s hiring follows the expansion of the lab-grown company’s production capacity. It has a new growing facility in the works in Israel.
“After spending many years in the diamond industry, I believe the timing is right to move into the lab-grown diamond market,” said Axelrod.
“My aim is now to support the growth of the company by developing and leading our sales and marketing strategy globally.”
More on Lab-Grown
The Latest
Policies & IssuesJul 01, 2022
U.S. Expands Sanctions to Russian GoldThe U.K, Canada, and Japan have also banned the import of gold originating from Russia.
Recorded WebinarsJul 01, 2022
Watch: What to Know About Livestream ShoppingJewelry marketing expert Laryssa Wirstiuk shares her tips and tricks for hosting a livestream shopping session.
SourcingJul 01, 2022
De Beers, Botswana Extend Sales Agreement for Third TimeThe current agreement, originally set to expire in 2020, will now go through June 2023.
Brought to you by
Preparing for Proposal Season with High-Quality, A.I.-Graded Natural Diamonds Rare & Forever is helping to create an enjoyable diamond buying experience for the millions of newly-engaged couples.
CollectionsJul 01, 2022
Piece of the Week: Brent Neale x Edie Parker PendantThe brands have collaborated on a fine jewelry ode to cannabis.
Weekly QuizJun 30, 2022
This Week’s QuizTest your knowledge of the latest jewelry news with this quick test.
Supplier BulletinJun 30, 2022
Here’s Where You’ll Find The Best Online Jewelry AuctionsSponsored by HiBid
CrimeJun 30, 2022
What JSA’s Annual Report Tells Us About Jewelry Crime in 2021Plus, JSA President John Kennedy talks about the trajectory of industry crime over the last 20 years.
Brought to you by
Discover The Extraordinary Italian Jewelry In Las Vegas!Experience all the Italian Jewelry market has to offer in Las Vegas.
CrimeJun 30, 2022
Smash-and-Grab Robbers Hit Booth at TEFAF: Watch the VideoThe fair was evacuated temporarily Tuesday after four suspects smashed a showcase and stole jewelry from British jeweler Symbolic & Chase.
Events & AwardsJun 30, 2022
Nominations Are Open for Gem Awards 2023The 21st annual awards show and gala will take place in New York City next March.
Events & AwardsJun 30, 2022
Registration Open for JIS Fall in Miami The jewelry trade show is scheduled for Sept. 30-Oct. 3 at the Miami Beach Convention Center.
AuctionsJun 29, 2022
Bonhams Expands Again with Purchase of Paris Auction House It is the fifth acquisition under the ownership of private equity firm Epiris, which bought Bonhams in 2018.
MajorsJun 29, 2022
Zales Has a New Diamond CutThe “Celebration Infinite” diamond has more than three times the number of facets in a traditional brilliant-cut diamond, the retailer said.
WatchesJun 29, 2022
Bulova Introduces New Frank Sinatra WatchesThe brand again partnered with the Frank Sinatra School of the Arts High School to celebrate the launch of the “Summer Wind” watches.
SurveysJun 29, 2022
U.S. Platinum Jewelry Demand Starts 2022 on a Strong NoteRetail ounce sales were up 23 percent year-over-year in Q1, according to the recent Platinum Jewellery Business Review.
Events & AwardsJun 29, 2022
Registration Is Now Open for the HardRock Summit 2022Scheduled for Sept. 8-11, the event will comprise more than 310,000 square feet of show floor, exhibits, and education space.
ColumnistsJun 28, 2022
The PR Adviser: Why Should Someone Buy From You?If you’re having trouble answering this question, columnist Lilian Raji can help you get a started with a few fill-in-the-blank statements.
IndependentsJun 28, 2022
This Jeweler Is Celebrating 40 Years With 40 Days of GiveawaysContinental Diamond in Minneapolis is awarding a total of $25,000 in prizes via daily sweepstakes.
CollectionsJun 28, 2022
Melissa Kaye’s New Collection Doubles the Color“Lenox” marks the designer’s foray into bespoke jewels and large colored gemstones.
Events & AwardsJun 28, 2022
Second AGS Virtual Education Conference Is All About Negotiation Skills“Confluence” is happening in August.
MajorsJun 27, 2022
George Holmes, Longtime Head Editor of JCK Magazine, Dies at 93 He first took a job at then Philadelphia-based Jewelers’ Circular-Keystone in 1963 and retired in 1996.
MajorsJun 27, 2022
Mayors, Analog:Shift Team Up With GoopThe lifestyle platform will stock fine jewelry and watches from the retailers on its website and in store.
CrimeJun 27, 2022
JSA Warns of ‘Pandemic’ of Distraction Thefts Nationwide It cited two recent cases in California, plus incidents in Florida, Kansas, and Illinois.
IndependentsJun 27, 2022
Lewis Jewelers Set to Open New Ann Arbor Store This SummerThe 10,000-square-foot location allows for expanded collections from design partners while continuing custom design and other services.
CollectionsJun 27, 2022
This Designer Has Found a New Way to Bring Gemstones to LifeSvetlana Lazar’s “Wishing Well” collection utilizes an innovative component to mimic the movement of water beneath them.
Recorded WebinarsJun 24, 2022
Vegas Jewelry Recap: The Editors Weigh InWatch the webinar in which National Jeweler’s editors talk about jewelry market week trends and their predictions for the rest of 2022.
