MajorsApr 29, 2026
The Thought Process Behind the Mother's Day Email Opt-OutSome retailers are taking a nuanced approach to marketing what can be a difficult holiday for many.
EditorsSep 01, 2016
September Birthstone Baubles
Senior Editor Brecken Branstrator rounds up 10 pieces of jewelry set with sapphires, a gemstone that’s been selling very well lately.
The birthstone for the month of September is the sapphire, a gem that comes in a variety of colors, a few of which are seen in these Beth Miller earrings.
I know that sapphires are hardly an obscure, up-and-coming gemstone but even so, I feel like I’ve been hearing a lot about the gem for a while now.
Every time within the past year that I’ve been at a show or working on a story that involves talking to dealers and suppliers about which gemstones have been selling well, sapphire was sure to get a mention.
And not just the classic blues, which of course continue to top many best-seller lists, but also the fancy-colored sapphires--the pinks, lavenders and peaches especially that offer great colors and appeal to the Rose Quartz/pastel gem trend.
It’s amazing to see a stone that’s been worn for thousands of years to have something of a resurgence.
Sapphires always have had a prominent place in history. Medieval clergy wore the gems to symbolize heaven, while commoners thought that they might attract “heavenly blessings,” according to the American Gem Society.
The lore swirling around the stones today says that they can be used to protect loved ones from envy and harm, or even to encourage loyalty.
Here are 10 pieces of jewelry to showcase the month’s birthstone. 
Katherine Bowman’s sterling silver and sapphire “Naming” ring ($660)
These M. Spalten “Starburst” stud earrings feature 0.40 carats of princess-cut yellow sapphires and 0.04 carats of diamonds set in 18-karat gold ($1,240).
Monica Rich Kosann’s 18-karat white gold “Carpe Diem” poesy bracelet features sapphires on one side and a “carpe diem” inscription on the reverse side ($1,595).
Stuller’s 14-karat white gold sapphire and diamond Clover earrings ($1,917)
Beth Miller’s multi-colored sapphire and pave diamond studs in oxidized sterling silver and 14-karat yellow gold ($2,795)
Bario Neal’s hexagonal cluster ring in 14-karat gold with Montana sapphires ($2,837)
Adel Chefridi’s mixed halo ring features a purple sapphire at center with diamond accents, made in 18-karat yellow gold ($3,750)
This is Gurhan’s 24-karat gold “Amulet Hue” pendant necklace with faceted and cabochon blue sapphires in a variety of shapes and sizes ($6,950). 
This “tag” from R.Y.M. Jewelry’s Portmanteau collection is designed to be worn many ways: as a ring, earring, pendant, choker or on a bracelet. It is shown here in 18-karat yellow gold with blue and pink sapphires and white diamond pavé ($8,250) on an 18-karat yellow gold and diamond bangle ($5,575).
From Sutra’s Fan collection, these earrings feature 10 carats of sapphires and 2.5 carats of diamonds made in 18-karat white gold ($18,000).
Editors' Picks
Sponsored by
More on Editors
The Latest
IndependentsApr 29, 2026
Dick Abbott to Retire From The EdgeThe Edge has announced its new CEO, as well as a new partnership with an investment firm focused on founder-led software businesses.
SourcingApr 29, 2026
De Beers’ Production Rises, Market Remains ‘Challenged’De Beers’ diamond production was up 17 percent in Q1, boosted by increased output at its mines in South Africa and Canada.
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las VegasGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
AuctionsApr 29, 2026
This'll Be the Day You Own John Wayne's RingA signet ring belonging to the Western film star of Hollywood’s Golden Age will be up for auction at Elmwood’s next month.
Weekly QuizApr 23, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Policies & IssuesApr 28, 2026
Tariff Refunds: How to File, What to Expect Importers can submit claims now to receive money back for the IEEPA tariffs they’ve paid, with refunds expected to take up to 90 days.
IndependentsApr 28, 2026
This North Carolina Jeweler Is Passing the TorchThe owners of Gregory Jewelers in Morganton, North Carolina, are heading into retirement.
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
SourcingApr 28, 2026
Doug Hucker Retires From ICAThe colored gemstone industry leader is heading into retirement after four years as the association’s CEO.
SourcingApr 28, 2026
NDC Hires Tapestry Exec to Head Global Marketing Susie Dewey joins the Natural Diamond Council as its new chief marketing officer.
AuctionsApr 27, 2026
12 Years Later, the ‘Ocean Dream’ Diamond Resurfaces at Christie’sThe largest known fancy vivid blue-green diamond could fetch more than $12 million at its second auction appearance.
ColumnistsApr 27, 2026
Stop Treating Mother’s Day Like an AfterthoughtEmmanuel Raheb says jewelers need to start marketing early and make it easy for customers to pick a gift for mom.
IndependentsApr 27, 2026
Longnecker Jewelry Celebrates 30 YearsIn honor of the milestone, the Nebraska jeweler has debuted Leslie & Co., its new in-house jewelry brand.
MajorsApr 27, 2026
JBT Re-Elects Jeff Corey as Board ChairThe trade organization, which held its annual elections earlier this year, also added five new board members.
SurveysApr 24, 2026
Mother’s Day 2026 Jewelry Spending to Top $7B, NRF SaysNRF’s annual survey found that 45 percent of consumers plan to purchase jewelry for a loved one this Mother’s Day.
TechnologyApr 24, 2026
TwentyFour’s Digital-Age Locket Is a Virtual VaultThe “Vault” charm, our Piece of the Week, expands on the memories that can be stored in a locket by connecting to your phone.
Events & AwardsApr 24, 2026
Hamptons Jewelry Show to Return in JulyThe open-to-the-public luxury jewelry and timepiece show, in its second year, is slated for July 23-26.
IndependentsApr 23, 2026
Meet the Real Moms of Day’s JewelersThe jeweler’s Mother’s Day campaign highlights the women who work there—mothers, grandmothers, women who want to be mothers, and dog moms.
Supplier BulletinApr 23, 2026
JM® Shipping Solution: Smarter Shipping for High-Value GoodsSponsored by Jewelers Mutual
Lab-GrownApr 23, 2026
Charles & Colvard May Sell Assets for $1.5MThe proposed agreement follows the moissanite maker’s Chapter 11 bankruptcy protection filing last month.
AuctionsApr 23, 2026
John Jacob Astor IV’s Titanic Pocket Watch Fetches $1MThe Patek Philippe for Tiffany & Co. timepiece Astor brought aboard the ill-fated ship sold for double its estimate at a Freeman’s auction.
CollectionsApr 23, 2026
Adam Neeley’s High Jewelry Collection Steps Into Salvador Dalí’s GardenThe “Dalí’s Garden” collection was inspired by a surreal dream Neeley had after cooking a recipe from Salvador Dalí’s 1973 cookbook.
IndependentsApr 23, 2026
Windsor Jewelers Names New Buying DirectorNatalie Feanny has been appointed to the role.
CrimeApr 22, 2026
New Mexico Couple Pleads Guilty to Selling Fake Native American JewelryThe pair falsely claimed their jewelry was made by Navajo artists, but it was imported from Vietnam.
AuctionsApr 22, 2026
Roberta Flack’s Jewelry Is Going Up for AuctionJulien’s Auctions is selling the musician’s fine and fashion jewelry alongside her clothing, gold records, and other memorabilia.
CollectionsApr 22, 2026
British Museum Curator Pens Book on ‘The Tudor Heart’Rachel King’s book dives into the history of the pendant believed to have belonged to Henry VIII and his first wife, Katherine of Aragon.
Events & AwardsApr 22, 2026
Here’s What Sy Kessler Has on Tap for Las Vegas The company will have deals on precious metals testers as well as the latest in lab-grown diamond detection technology and security.
