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Kendra Scott Unveils First Men’s Collection

CollectionsMay 24, 2021

Kendra Scott Unveils First Men’s Collection

The new Scott Bros. collection is heading to stores and online June 7.

Kendra Scott’s new men’s collection, Scott Bros., was designed with the help of the designer’s sons.
Austin, Texas—Kendra Scott has introduced Scott Bros., its first men’s collection, just in time for graduation season and Father’s Day.
 
The collection features bracelets crafted with leather cord, paracord, vinyl beads, and stones like banded agate, blue lapis, brown tiger’s eye, and turquoise jasper.
 
Prices start at $68 and go up to $198.
 
Scott designed the new collection alongside her sons, incorporating their own styles and personalities into the jewelry. 
 
The bracelets are designed to be layered and mixed and matched, with some styles featuring sterling silver and 18-karat gold vermeil.
 
“I’ve been a jewelry designer as long as I’ve been a mom—as my boys have grown, so has this business,” said Kendra Scott, founder, designer and executive chairwoman, in a press release about the collection.
 
SEE: Kendra Scott’s New Men’s Collection


“My boys have grown up with this business. Back in the day, they would come to the office and go ‘treasure hunting’ for beads stuck in the cracks of our wood floors. To now design a collection with them is truly a full-circle moment for me,” said Scott.
 
Proceeds from the “Cade” bracelets featured in the collection will support the Peyton Manning Children’s Hospital Art Therapy Program and as the program continues, 20 percent of proceeds will support the Shop for Good Giveback for family and youth organizations.
 
The new collection will be available online and in stores on June 7.
 Related stories will be right here … 


 
Lenore Fedowis the associate editor, news at National Jeweler, covering the retail beat and the business side of jewelry.

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