The company also is matching donations made to Jewelers of America and the Diamond Council of America’s Jewelers Relief Fund.
Pantone’s 2020 Color of the Year Is … Classic Blue
It highlights the need for stability as we move into a new decade.
Carlstadt, N.J.—Pantone has announced its color of the year for 2020.
Classic Blue, reminiscent of the sky at dusk, marks the start of a new decade.
In a statement Pantone called the color reassuring, dependable and stable, symbolizing the qualities necessary for building a solid foundation in the 2020s.
“We are living in a time that requires trust and faith,” Pantone Color Institute Executive Director Leatrice Eiseman said. “It is this kind of constancy and confidence that is expressed by Pantone 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on.
“A boundless blue evocative of the vast and infinite evening sky, Pantone 19-4052 Classic Blue encourages us to look beyond the obvious to expand our thinking; challenging us to think more deeply, increase our perspective and open the flow of communication.”
Pantone noted the peacefulness inherent in the cool blue shade, which is said to bring feelings of tranquility and restfulness, while also aiding in concentration and bringing clarity.
“The Pantone Color of the Year highlights the relationship between trends in color and what is taking place in our global culture at a moment in time, a color that reflects what individuals feel they need that color can hope to answer,” Pantone Vice President Laurie Pressman said.
“As society continues to recognize color as a critical form of communication, and a way to express and affect ideas and emotions, designers and brands should feel inspired to use color to engage and connect.”
Emphasizing the holistic nature of color, Pantone is taking its color guidance beyond visual mediums for the first time.
In addition to providing both trend prediction and reflection for fashion and product design industries, Pantone is emphasizing a new multi-sensory color experience, collaborating with experts to interpret Classic Blue as a sound, taste, smell and feeling.
Fruits of the collaboration include a fabric, a scent, a collection of audio samples and even an upcoming immersive multi-sensory installation inspired by Classic Blue at New York City digital art space Artechouse.
The Latest
Core retail sales during the 2024 holiday season surpassed the National Retail Federation’s forecast.
Sherry Smith shares data on the year gone by, including the breakdown between natural and lab-grown diamond sales.
The new year feels like a clean slate, inspiring reflection, hope, and the motivation to become better versions of ourselves.
The “Reach for Life” collection uses feather and arrow motifs to invite growth and inner curiosity.
Now in its fourth year, the program is expanding to include a list of “20 Under 40” for jewelry suppliers.
Peter Smith pulls back the curtain on the often misinterpreted, and sometimes maligned, world of sales training.
A Diamond is Forever hosted a holiday celebration in honor of their new marketing campaign, ‘Forever Present.’
From raffles to auctions to donations, the industry is working to aid charities in Los Angeles amid the raging wildfires.
Julia Hackman Chafé and Monica Elias have joined the organization’s board of directors.
The company, which owns Cartier and Van Cleef & Arpels, had a record Q3, with sales topping $6 billion.
The necklace features a sapphire drop weighing more than 9 carats that detaches to transform into a ring.
Jameel Mohammed, founder of Afrofuturist brand Khiry, will receive a cash prize and a one-year paid fellowship with Tiffany & Co.
The 127-year-old jeweler is planning to open a new store in Mystic, Connecticut.
The watches’ dials feature artwork celebrating the vibrant energy and unique landscapes of six of America’s national parks.
Offered by U.K. auction house Woolley & Wallis, the yellow diamond bracelet was a gift from Taylor’s good friend Michael Jackson.
The jewelry trade show returns to The Venetian Expo and The Venetian Resort in Las Vegas from June 6 to 9.
Associate Editor Natalie Francisco highlights her favorite fashion jewelry pieces from the upcoming “Unapologetically Iris” auction.
The closures are part of the retailer’s plan to close 150 locations over a three-year period.
The online guide is available for free and written with the jewelry industry in mind.
The awards honor the late Jose Hess, a founding member of AJDC and an award-winning jewelry designer.
The grading lab said the search for her successor is underway.
In this special op-ed, designer Jules Kim calls on big brands to collaborate with independent creators instead of copying their designs.
A pioneering figure in gemology, he is remembered for his spirit of generosity, curiosity, and joy.
The peak selling days leading up to Christmas did not meet the jewelry retailer’s expectations.
Schneider brings over 20 years of luxury and fashion industry experience to his role as a key member of the brand’s global leadership team.
Gemfields said the Zambian government revoked the 2019 suspension of the tax with no warning.