Events & Awards

Louisiana Retailer Kevin Patton Wins Lifetime Achievement Award

Events & AwardsSep 17, 2026

Louisiana Retailer Kevin Patton Wins Lifetime Achievement Award

Jewelers of Louisiana presented Patton, the third-generation president of Pattons Fine Jewelry, with the award at its annual convention.

Kevin Patton
Louisiana jeweler Kevin Patton received the Jewelers of Louisiana Lifetime Achievement Award for providing five decades of exemplary customer service as well as his community involvement and industry leadership, the organization said.
Baton Rouge, La.—Jewelers of Louisiana presented its annual Lifetime Achievement Award to retailer Kevin Patton, the third-generation president of Pattons Fine Jewelry.

The organization honored Patton at its annual convention dinner, held Aug. 29 in New Orleans.

Jewelers of Louisiana Executive Director Caroline Bleakley presented the award, which recognizes Patton’s professionalism, community involvement, exemplary customer service and excellence within Louisiana’s jewelry industry.

“Kevin Patton has made a lasting and positive impact on the jewelry industry in Louisiana and represents our trade at the highest level,” Bleakley said.

“His professionalism, community involvement, exemplary customer service and dedication to our industry make him truly deserving of this honor.”

Kevin Patton Lifetime Achievement Award
Kevin Patton’s family, along with several members of the Pattons Fine Jewelry team, attended the convention dinner, holding up oversized photographs of Patton when his name was announced.


The Baton Rouge, Louisiana, family business is known for its emphasis on personal relationships and customer service, the organization said.

It prioritizes the “Pampered by Pattons Promise,” which focuses on making customers feel comfortable, valued and cared for beyond a single purchase. 

“Our goal has always been to make our customers feel comfortable and coming back for generations,” Patton said. 

“We prefer to make a friend and client, rather than making a one-time sale. We prefer to satisfy needs, rather than push products.” 

Patton’s wife Susan, their three children, and 14 members of the Pattons Fine Jewelry team, joined by several spouses, attended the dinner where Patton received his award. 

Almost a decade ago, his mother, Sandra T. Patton, received the inaugural Jewelers of Louisiana Lifetime Achievement Award. 

“To receive the same honor presented to my mother in 2017 is especially meaningful,” Patton said. 

“Whatever I’ve accomplished reflects the example set by my parents, the support of my wife and family, and the dedication of the great people who have served our clients alongside us.” 

 Related stories will be right here … 

Patton, who started working at 15, has more than five decades in the jewelry industry.
 
Growing up, he worked alongside grandfather, O’Dell or “Pop,” and father, Kenneth Patton.

He progressed from sweeping floors to salesman, assistant manager, manager, vice president and ultimately president of the business.

Founded by O’Dell and Opal Patton in 1944, Pattons began as a clock and watch repair shop in downtown Alexandria, Louisiana.

Their son Kenneth and his wife Sandra expanded the company into fine jewelry and eventually operated five Pattons Keepsake Diamond Centers across southern Louisiana. 

They later consolidated those locations into the company’s present stores in Alexandria and Baton Rouge. 

Patton and his brother Kent took over the company following their father’s death in 2008. 

Patton currently works from Baton Rouge while leading both locations.  

Since he took over as president, corporate revenues have increased more than two-fold in the last few years.

Patton has been involved with Jewelers of Louisiana since the early ‘80s.

He served as a member, joined the board of directors and was the organization’s president from 2002 to 2003. He remains involved as a member of its past presidents committee. 

Patton is also active in his community.

He has served with the Rotary Club of Baton Rouge, Mary Bird Perkins Cancer Center, the Men’s Club of Most Blessed Sacrament Catholic Church, and other community organizations. 

He has also served as king of Krewe Mystique. Krewes are private organizations that plan, fund, and stage parades and other celebrations in New Orleans during Mardi Gras season.

Lauren McLemoreis the associate editor, gemstones at National Jeweler, covering sourcing, pricing and other developments.

The Latest

Cynthia Erivo x Zoe Chicco The Chrysalis Capsule Collection Campaign
CollectionsSep 17, 2026
Cynthia Erivo, Zoë Chicco’s Jewelry Collab Is an Ode to Transformation

The “Chrysalis” capsule centers butterfly motifs representing growth, transformation, and the unfolding of who you are.

Graphic for episode 9 of My Next Question featuring Pamela Froman and Remy Sasha
PodcastsSep 16, 2026
Episode 9: Remembering Cindy Edelstein

Two special guests join the podcast to commemorate the 10th anniversary of the designer advocate, mentor, and author’s untimely passing.

L’Objet x Jessica McCormack Homeware Collection
CollectionsSep 16, 2026
Jessica McCormack, L’Objet Collab on Homewares Collection

McCormack brings sea-inspired motifs from her “Beaches” collection to L’Objet’s tableware, vanity pieces, and first-ever cutlery set.

1872 x 1052 Gemolite.jpg
Brought to you by
Meet Gemology’s Next Generation Microscope: GIA® Gemolite® NXT Professional Edition

Experience gemstones with greater precision and comfort than ever before.

Stock image of police cars with flashing lights
CrimeSep 16, 2026
JSA Issues Warning to NJ Jewelers After Rash of Smash and Grabs

Nine New Jersey jewelers have been victims of smash-and-grab robberies this year, prompting JSA to circulate a list of recommendations.

Weekly QuizSep 10, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Brian Hood, president of Bromberg & Co.
IndependentsSep 16, 2026
Bromberg & Co. Names New President

Marlin “Brian” Hood, who has been with the store for 20 years, will succeed Ricky Bromberg, who died earlier this month.

Midas Chain’s House of Midas Bridal Catalog
MajorsSep 16, 2026
Midas Chain Releases ‘House of Midas’ Bridal Catalog

The new bridal catalog features the latest jewelry collections and designs from timeless classics to modern silhouettes.

Cover.jpg
Brought to you by
Your Piece Could Be the One Editors Talk About

Submit your pieces for a chance to win in this year's competition.

Florence Pugh Wearing Bulgari at 2026 Primetime Emmy Awards
EditorsSep 15, 2026
2026 Emmys Jewelry: An Either/Or Proposition

Stars wore either a necklace or earrings at 78th Primetime Emmy Awards but rarely both, Natalie Francisco notes.

Technology Therapy Group founder and CEO Jennifer Shaheen
ColumnistsSep 15, 2026
The Levels Your Website Must Clear Before AI Recommends You

Jennifer Shaheen compares this new era of AI-powered SEO to a video game: your website must clear one level before advancing to the next.

Armadani Retail Support Program Marketing Imagery
IndependentsSep 15, 2026
Armadani Launches Retail Support Program for Holiday Season

The program highlights “Made in Italy” fine jewelry with digital merchandising, sales education, and local marketing support.

Signet Jewelers Joan Hilson
EditorsSep 15, 2026
Q&A: Signet Jewelers’ Joan Hilson on Diamond Demand, the Holidays

Hilson, Signet’s chief operating and financial officer, discussed Q2, resurgent natural diamond demand, and why Blue Nile is a standout.

The Retail Smiths Principal Sherry Smith
ColumnistsSep 14, 2026
Sherry Smith: Stop Waiting for December to Save Your Christmas

The stores that have a great December are the ones that made good decisions in August, September, and October, Sherry Smith writes.

The “Pragnell Kimberley Sunshine Diamond,” 22.09 carats and fancy yellow
AuctionsSep 14, 2026
22 Carats of ‘Sunshine’ Are Up for Auction

The 22.09-carat fancy yellow “Pragnell Kimberley Sunshine Diamond” is part of the fall jewelry sale at Heritage Auctions.

Greenwich St. Jewelers Adornos photography exhibit
IndependentsSep 14, 2026
Greenwich St. Jewelers to Unveil Photography Exhibition

“Adornos: Jewelry, Memory & What We Pass Down” honors the jewelry’s importance to New York City’s Latine communities.

Stock image of rough emeralds mined by Gemfields
SourcingSep 14, 2026
Gemfields Sells All Lots at First Emerald Auction in 9 Months

The company’s managing director of sales said the results demonstrate “continued strong demand for commercial-quality emeralds.”

Kealeboga Pule and Black Coffee
SourcingSep 14, 2026
Diamonds Do Good Pledges Support for Eye Care Program

The nonprofit awarded a grant to the Gift of Sight initiative spearheaded by South African musician Black Coffee.

Greenwich St. Jewelers Scattered Sapphire Cigar Band
CollectionsSep 11, 2026
A Sapphire ‘Stardust’ Ring From Greenwich St. Jewelers

The Latine-owned New York jeweler is marking two milestones this year: its 50th anniversary and the 25th anniversary of the 9/11 attacks.

Make A Wish East Tennessee
MajorsSep 11, 2026
The Wishing Place by JTV Opens

The jewelry retail broadcast network has sponsored a new space for Make-A-Wish East Tennessee on its campus in Knoxville.

Steven Lagos and Keith Rolfe
MajorsSep 10, 2026
Lagos Founder Steven Lagos Steps Down as CEO

Keith Rolfe, CFO and COO of Lagos, is now at the jewelry brand’s helm while Steven takes on the role of executive chairman.

Alberto Perez-Elias mugshot
CrimeSep 10, 2026
FBI Offers $50K Reward for ‘Most Wanted’ Fugitive in $1M Jewelry Heist

Alberto Perez-Elias is one of four men charged in the armed robbery of a Cape Coral, Florida, jewelry store and remains at large.

Kat Florence Paraibas
AuctionsSep 10, 2026
Massive Matched Pair of Paraíba Tourmalines Head to Sotheby’s

The “Kat Florence Luminas” will be offered together as one lot and could fetch up to $637,000.

AGTA logo
SourcingSep 10, 2026
AGTA Announces 4 Newly Elected Directors

Four directors were elected to the AGTA board and will serve three-year terms beginning in February.

New Julien’s Auctions CEO Ken Citron
AuctionsSep 10, 2026
Former Sotheby’s, Christie’s Exec Appointed CEO of Julien’s Auctions

Ken Citron joins the celebrity memorabilia-focused auction house ahead of its first week-long series of events in Abu Dhabi.

Blue Nile Ellipse earrings
FinancialsSep 09, 2026
Signet Jewelers to ‘Double Down’ on Blue Nile Amid Strong Sales

The jewelry retailer said it sees opportunity at higher price points, particularly in natural diamonds for bridal and fashion.

Sarah Leonard Fine Jewelers family
IndependentsSep 09, 2026
Sarah Leonard Fine Jewelers Closes After Nearly 80 Years

The Los Angeles-based, family-owned jeweler was founded by Lenny and Sunny Friedman in 1946.

Fura rubies
SourcingSep 09, 2026
Fura Gems Notes ‘Remarkable’ Interest in Larger Rubies at Latest Sale

The auction, held in Bangkok, was 96 percent sold by lot, with nearly 411,000 carats of Mozambiquan rubies sold.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy