Midas Chain Releases First Diamond Collection
The jewelry manufacturer has launched more than 100 pieces made with natural diamonds.

The jewelry manufacturer said it chose to add options with the gemstone due to consumer desires and to ensure “endless style possibilities” across its fine jewelry offerings.
The 144 pieces range from layering pieces to bold, stand-alone statement pieces. The company said it will expand the collection regularly.
The collection features “Flexi” tennis bracelets, pavé diamond bangles, eternity rings, diamond studs, and more.
“This new era of jewelry offers a captivating promise to consumers, blending contemporary style with fashion-forward designs that are perfectly in sync with today’s styles and tomorrow’s trends,” said Midas Chain.
The Diamond collection adds fresh concepts and designs for 2025, said the company, with modern, classic, timeless, and customizable pieces available.
Midas Chain, which offers 10-karat, 14-karat, and 18-karat gold, has also expanded its collection of sterling silver jewelry.
The 45 new sterling silver styles include a selection of earrings, rings, bracelets, and chains.
Registered jewelry professionals can view and purchase the new Diamond collection on the Midas Chain website.
The Latest

Held just before the Oscars, the jewelry industry’s big awards show had its share of standout jewelry, gowns, and acceptance speeches.

The Brazilian mine’s new collection features cabochons in soft, muted shades like silver and lilac.

The Academy Award-winning actress stars in Tiffany & Co.’s latest commercial, which debuted Sunday night during the Oscars.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

Natalie Francisco rounds up the top Oscars jewels, including Rose Byrne’s Taffin necklace with a more than 20-carat yellow-brown diamond.


Béatrice Goasglas has been with TAG Heuer since 2018. She is the first woman to head the 166-year-old, LVMH-owned watch brand.

The store features the first in-store build for the jeweler’s in-house “Bella Ponte” bridal brand.

With refreshed branding, a new website, updated courses, and a pathway for growth, DCA is dedicated to supporting retail staff development.

The live fine jewelry auction will take place later this week, showcasing antique pieces, rare gemstones, and signed jewels.

Our Pieces of the Week honor the 2026 nominees for the Gem Award for Jewelry Design, Silvia Furmanovich, Cece Fein-Hughes, and Catherine Sarr.

The 24-piece watch collection is set to debut in spring 2027.

Pooler, who has more than 25 years’ experience in jewelry, is now chief operating officer of Modani Jewels, Soham Diamonds, and SNJ Creations.

McCormack looked to the 19th century’s “golden age” of astronomy when designing her new celestial-themed collection.

Nelson will be honored as the inaugural grant winner at the Gem Awards gala on Friday.

The new smart design software allows jewelers to configure, price, and confirm a custom engagement ring in real time for in-store customers.

The 10,000-square-foot diamond manufacturing facility officially opened in late February and employs 50 people.

The MJSA Education Foundation’s scholarships support students pursuing jewelry careers.

The largest white diamond to come to market in the U.K. in more than a decade, the VVS1, I-color stone is expected to top $1 million.

Skelly shares her plans for reimagining the fine jewelry retailer she re-acquired after it faltered last year.

The collection takes inspiration from the emotional space between people, moments, and experiences.

In 2026, the jewelry retailer is celebrating a milestone only a small percentage of family-owned businesses survive to see.

The group of jewelers held a jewelry raffle in support of the Children’s Hospital of Richmond at VCU.

The jewelry giant released preliminary results for the fourth quarter and full year on Monday, with final results slated to come next week.

The retailer also gave an update on its vendor partnerships.

The award-winning actress is the “epitome of modern allure,” the brand said.

The “Bloom” collection draws from the flower power movement of the 1960s and ‘70s with inlay pendants offered in eight colorways.

The unique piece was one of the custom works offered at the foundation's recent silent art auction, which garnered nearly $15,000 in total.

























