ColumnistsJul 13, 2021
Squirrel Spotting: 5 Pointers From ‘The Sales Minute’ Peter Smith shares a handful of tips from his latest book that will, hopefully, make you want to read the other 96.
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42 results for “Columnists”
ColumnistsJul 06, 2021
The Smart Lab: The Importance of Digital Media Planning Emmanuel Raheb breaks down the importance of knowing your audience, setting goals, sticking to a budget and more.
ColumnistsJun 30, 2021
Peter Smith’s Latest Book Is Out Now Called “The Sales Minute,” it contains 101 tips for those working in retail.
ColumnistsJun 22, 2021
Creative Connecting: Tips for Building Your Email Subscriber DatabaseEmail marketing remains a top tool for attracting and retaining customers. Here’s how to up your inbox game.
ColumnistsJun 15, 2021
Your Company Has a Culture, Whether You Know It or NotSo why not make it one filled with happy, productive employees, Sherry Smith asks in her latest column.
ColumnistsJun 01, 2021
The Smart Lab: How To Increase Your E-Commerce Sales for Father’s DayMarketing the jewelry you have to offer for dad’s special day needs to start right now, Emmanuel Raheb writes.
ColumnistsMay 18, 2021
Creative Connecting: Why Jewelers Should Be More Active on YouTubeA strong following on YouTube can boost online visibility and trust in your store’s staff, Duvall O’Steen and Jen Cullen Williams write.
ColumnistsMay 11, 2021
The Smart Lab: Everything You Need to Know About Social Media ShoppingSmart Age Solutions’ Emmanuel Raheb touches on the social commerce opportunities available to help grow your business.
ColumnistsMay 04, 2021
Squirrel Spotting: The Art and Science of Customer BudgetsPeter Smith says customer budgets are rarely a true indicator of what they are willing to, or likely will, spend.
ColumnistsApr 20, 2021
Creative Connecting: You Need to Listen to ThisDuvall O’Steen and Jen Cullen Williams on why jewelers should utilize two big audio platforms: podcasts and Clubhouse.
ColumnistsApr 08, 2021
On Data: Examining Jewelry Sales in March In her latest column, Sherry Smith weighs March 2021 against March 2019 to give a more accurate picture of how jewelry is performing.
ColumnistsMar 18, 2021
Creative Connecting: The Best Apps for Social Media MarketingDuvall O’Steen and Jen Cullen Williams compile a list of tools to make content creation easier and more effective.
ColumnistsFeb 23, 2021
On Data: All About Valentine’s Day Jewelry SalesV-Day was sweet for jewelers this year, and it has independent jewelers off to a strong start in 2021.
ColumnistsFeb 16, 2021
Creative Connecting: Recruiting and Job Hunting on Social MediaNeed to find top talent, or looking for a new opportunity for yourself? Duvall O’Steen and Jen Cullen Williams outline best practices for doing so on social media.
ColumnistsNov 24, 2020
Squirrel Spotting: 7 Tips for Salespeople This Holiday SeasonPeter Smith winds down the year with lessons on smizing, the importance of body language and closing the sale.
ColumnistsOct 20, 2020
Creative Connecting: Video in a Virtual WorldDuvall O’Steen and Jen Cullen Williams share tips for getting creative with video on Instagram, Zoom, email and more.
IndependentsDec 20, 2016
5 Questions on ‘Sell Something’Vibhor Gems president, author and National Jeweler columnist Peter Smith answers questions about his new book, which is out now.
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